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RevTrax Launches Offer Management Platform Integration – for Salesforce Service Cloud on the Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

RevTrax, a leading promotions marketing platform, and the provider of a leading Offer Management Platform (OMP) used by hundreds of multinational CPG, retail, travel, financial services and automotive brands, announced the launch of the OMP Integration for Salesforce Service Cloud.

This app for Salesforce Service Cloud, the leading industry customer service tool, will empower hundreds of world’s top brands with the ability to deliver secure, intelligent customer service offers digitally to consumers worldwide, leveraging RevTrax’s consumer behavior data and insights.

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This flexible solution enables customer service representatives using Service Cloud to choose from a list of management-approved offers, generate a single-use link and message to consumers via Service Cloud. The app leverages all communication channels supported by Service Cloud, including email, messaging apps, web chat, social media, mobile in-app and more.

This collaboration mitigates the risk of fraud and over redemption, while generating transaction-level data that ties each consumer engagement to a retail redemption in real-time. In addition, brands who leverage this integration can easily deliver offers to customers worldwide securely, maintain complete offer control and accountability and deliver resolutions faster and deliver an optimized customer experience.

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Brands can utilize various RevTrax offer formats to deliver customer service offers via any of Service Cloud’s supported messaging channels to respond to customer complaints and requests including but not limited to:

  1. RevTrax Single-Use eComm Codes – promotional codes that deactivate upon offer redemption.
  2.  Universal Mobile Offer – allows brands to deliver a mobile offer via a barcode that can be scanned from a phone at a network of retailers.
  3.  eReceipt Rewards – brands can implement this solution where consumers send proof of purchase, which is validated by RevTrax and consumers will then receive a text with a link to redeem their reward or discount in the form of a retail gift card, coupon, Visa eGift Card, Paypal, or Venmo.

“When a consumer is upset, they expect and deserve an immediate resolution, which in today’s world means instantly providing a high-value customer service offer digitally, not sticking something in the mail. RevTrax marries our Offer Management Platform with the world’s best customer service platform to change how brands fulfill digital customer service offers,” said Seth Sarelson, Co-founder and Chief Operating Offer at RevTrax.

“The Offer Management Platform app from RevTrax is a welcome addition to AppExchange, as it enables customers to deliver digital customer service offers to consumers,” said Woodson Martin, GM of Salesforce AppExchange. “AppExchange is constantly evolving to enable our partners to build cutting-edge solutions to drive customer success.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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