Analytics What Is Marketing Analytics and Why You Should Be Gung-Ho About Its Future? Sudipto Ghosh Aug 30, 2019 If you look back to 2009-2011, you would realize how differently Marketing Teams worked with data and analytics then. The 4P’s of the Marketing Mix …
Mobile AdsWizz & Big Mobile Successfully Track Increase in Store Visits Driven by Audio Ads AIT News Desk Aug 29, 2019 Audio AD Tech Is an Industry First, Measuring Nearly 2X Lift in Store Visits in First Campaigns in Australia Mobile engagement specialist Big Mobile…
Technology LG Introduces AI-Powered Customer Care Service AIT News Desk Aug 29, 2019 Proactive Customer Care Delivers the Best of Human Understanding with AI Efficiency IFA 2019 will be the European launching pad for LG Electronics'…
IoT As Manufacturing Digitally Transforms, Companies Turn to ON24 to Enable Channel and Build Pipeline AIT News Desk Aug 29, 2019 Benchmarks Report Highlights Industry Best Practices as 86% of Manufacturers Say Webinars Lower Cost per Lead With 71% of manufacturing…
Technology Aprimo Unveils “Aprimo AI” for Its DAM and Productivity Management Solutions AIT News Desk Aug 29, 2019 New Artificial Intelligence Solution Designed Specifically to Modernize the Digital Workplace and Enrich Content Throughout the Content Lifecycle…
Guest Authors Using Conversational AI to Improve Customer Experience Henry Iversen Aug 29, 2019 Customer Experience should be top-of-mind for any customer-facing business in the digital age. But as consumers increasingly take their interactions…
5G Technology VisualOn Rolls out Multi-Stream Synchronization for Enhanced Value Proposition of Streaming Video… AIT News Desk Aug 28, 2019 Multistream Sync Paired with Low Latency Changes the Game for Providers to Offer Differentiated Services VisualOn Inc., the industry-proven video…
Guest Authors Email Marketing Isn’t Dying, It’s Already Dead Mahi de Silva Aug 28, 2019 Email has long been a preferred means for drip Marketing campaigns, and the days of blasting one generic message to your entire email list are long…
Guest Authors The Importance of AI in an Omnichannel CX Strategy – and How to Make It Work for Your Business Jeff Epstein Aug 28, 2019 Implementing a strong Omnichannel Customer Service strategy is not just about being on every channel; it requires that all channels make up one…
IoT Actian Launches Industry-Leading Embedded Database for Mobile and IoT to Advance Data Management at… AIT News Desk Aug 28, 2019 Actian Zen Empowers IoT and Embedded Application Developers to Harness Data Efficiently and Securely from the Edge to the Cloud Actian, a leader in…