Native and Programmatic Advertising STUDY: Global CTV Impressions Increase 60% Year-Over-Year, Becoming a Pivotal Channel for… AIT News Desk Apr 7, 2021 Innovid’s Global Omni-Channel Benchmarks Report uncovers how advertising trends shifted amid COVID-19 pandemic Report highlights the surge in…
Computer Vision Leading Industry Participants Launch New Initiative Exploring The Future Of The U.S. Data-Driven TV… AIT News Desk Apr 7, 2021 Founding Members to Help Advertisers, Programmers and Distributors Unlock Potential of Data-Driven TV Marketplace Founding members DISH Media,…
Martech Airship Expands its Platform to Revolutionize Live Chat for Consumers and Brands AIT News Desk Mar 30, 2021 Marketers can proactively invite customers to chat with sales and services teams across mobile apps and SMS with precise, contextual triggers…
Healthcare Management AdTech Leaders Unite To Measure The Ad Council & COVID Collaborative’s COVID-19 Vaccine… AIT News Desk Mar 30, 2021 A collective of TV measurement leaders has joined forces to quantify the effectiveness of the Ad Council and COVID Collaborative’s “It’s Up to You”…
Smart Home IDC Forecasts Double-Digit Growth for Smart Home Devices as Consumers Embrace Home Automation and… AIT News Desk Mar 29, 2021 Worldwide shipments of smart home devices reached 801.5 million units in 2020, an increase of 4.5% over 2019, according to the International Data…
Martech Tinuiti Announces Three Industry Visionaries as part of Strategic Board Development to Fuel Next… AIT News Desk Mar 29, 2021 With the addition of former Disney and TikTok executive Kevin Mayer, LiveRamp's Anneka Gupta, and the return of industry veteran George Gallate, the…
Video LiveXLive Partners With Lomotif as Its Global Social Media Marketing Partner and Presenting Sponsor… AIT News Desk Mar 29, 2021 Partnership Launches With Distribution and Sponsorship of Second Annual Streaming Music Festival "Music Lives 2021" on Lomotif Platform…
IT and DevOps Linktree Raises $45 Million to Connect People Directly With the Creators and Brands They Love AIT News Desk Mar 28, 2021 Series B round led by Index Ventures and Coatue to boost social commerce offering Linktree, the market-leading linking platform, has raised $45…
Native and Programmatic Advertising SpotX Integrates TVSquared For Transparent, Real-Time, Global CTV Measurement & Attribution AIT News Desk Mar 27, 2021 TVSquared has been onboarded by SpotX, the leading global video advertising platform, as a preferred measurement and attribution partner to power…
Vision MasterClass Announces Paul Bankhead as Chief Product Officer AIT News Desk Mar 25, 2021 Will Oversee Building Impactful Member Experiences MasterClass, the streaming platform where anyone can learn from the world's best across a…