News Sprinklr Named the Only Leader in Social Suites Wave Q4 2019 by Independent Research Firm AIT News Desk Oct 10, 2019 Achieved the Highest Score Among All Reviewed Vendors in Its Current Offering, Strategy, and Market Presence Sprinklr, the world’s first Unified…
Automation Rockwell Automation and Schlumberger Announce Closing of Sensia Joint Venture AIT News Desk Oct 10, 2019 Sensia, the Oil and Gas Industry’s First Digitally Enabled, Integrated Automation Solutions Provider, Will Drive Efficiency, Optimize Performance and…
Big Data Citi Partners with Software Fintech to Launch Refreshed Digital Investment Portal AIT News Desk Oct 10, 2019 Best-In-Class Digital Investment Platform Delivers Upgraded Client Experience for Money Market Fund Portfolio Management Citi is delivering an…
Guest Authors Time To Get Social: Prioritizing Social Marketing Strategies David Roussain Oct 10, 2019 Raise your hand if you are on social media – anyone? Odds are most people have some sort of online profile – 79% of the US population to be exact –…
Guest Authors Achieving MarTech & AdTech Success – Digital Agencies Need the Right IT Infrastructure Devon Rutherford Oct 10, 2019 If you run a digital agency, you’re likely acutely aware of the challenges that come with managing your largest and most complex campaigns. There are…
Analytics TripAdvisor Introduces TripAdvisor Connect, A Data Offering for Advertisers to Reach, Engage and… AIT News Desk Oct 9, 2019 Guided by TripAdvisor Member Data, New Solution Helps Advertisers Activate Custom Audiences Engaged with the Brand on Channels like Facebook and…
Content Recommendation Platforms Taboola and Outbrain Merge to Disrupt “Global AdTech” Ecosystem Sudipto Ghosh Oct 3, 2019 Content is nothing if it can’t be discovered. And, Content Recommendation and Discovery platforms like Taboola and Outbrain attract attention from…
News Brands Must Create Personalization Strategies For Previous Holiday Customers, Monetate Study Shows AIT News Desk Oct 3, 2019 Holiday customers that come back the following holiday season convert at 4.2% compared to 2% conversion for all customers Monetate, a worldwide…
News Dovetale Launches Tracking Pixels to Measure Influencer Marketing Performance and E-Commerce… AIT News Desk Oct 3, 2019 Dovetale Is Transforming How Marketing Teams Track Influencer Marketing Performance and ROI Dovetale, a website to help marketing teams find and…
Video Lightricks Releases BoostApps Suite to Empower Solopreneurs and Small Businesses to Achieve Superior… AIT News Desk Oct 3, 2019 Lightricks Survey Finds 72 Percent of Solopreneurs and SMBs Don’t Feel Their Current Online Marketing Strategy Is Effective, Expands with Three Apps…