Native and Programmatic Advertising AiThority Interview with Tobias Knutsson, CEO at Adverty Sudipto Ghosh Apr 15, 2021 Tell us about your journey into marketing technology and how you started at Adverty? It all started with a deep interest in advertising and…
Business Intelligence Mapp Survey: Lack of Customer Knowledge Hurting CX Initiatives Sudipto Ghosh Apr 14, 2021 According to the latest Mapp survey, the lack of customer insights is the biggest challenge to a successful customer experience strategy for 54% of…
5G Technology Globe Telecom signs MoU With Hewlett Packard Enterprise for Multi-Access Edge Computing Solution… AIT News Desk Apr 13, 2021 Edge Incubation Lab will move data-intensive workloads such as AI and machine learning closer to customers for faster data processing and analysis…
Native and Programmatic Advertising Roku Adds New Partners to Boost TV Advertising Analytics Sudipto Ghosh Apr 13, 2021 The TV advertising analytics industry is exploding. Despite challenges in the way TV ads are measured, analytics leaders like Roku are going strength…
Security Safeguard Cyber Raises $45 Million; Eyes AI-powered Digital Risk Protection Market Sudipto Ghosh Apr 12, 2021 Leading SaaS-based platform, SafeGuard Cyber has announced it has raised $45 million of equity and debt led by NightDragon with participation from…
Mobile Promoting Your App on a Limited Budget Thomas Kriebernegg Apr 12, 2021 After days, weeks or months of painstaking coding, testing, recoding and retesting you’ve done it. Your app is finished. It works great. Has an…
Analytics AiThority Interview with Rebecca Szew, EVP, Research & Insight at GBK Collective Sudipto Ghosh Apr 11, 2021 Hi Rebecca, please tell us about your current role and the team. What types of problems is GBK Collective solving for clients? I’ve always loved…
Analytics US Businesses Know More About Customers in 2021 Vs 2020, According to New Insightly Survey AIT News Desk Apr 8, 2021 Innovator of Unified CRM Reveals New Insights from 500 Businesses and Tips for Reconnecting with Customers The landscape for businesses has…
SaaS Pathlight Raises $25 Million to Help Enterprises Bolster Performance of Customer-facing Teams AIT News Desk Apr 7, 2021 Pathlight's Realtime Performance Management platform grew dramatically in 2020, enabling customer service and sales teams to move faster and exceed…
Business Intelligence Social Media Investments Vital to Long-term Success with Business Intelligence AIT Staff Writer Apr 6, 2021 Businesses Anticipate Significant Increase in Social Media Investments as it Becomes Essential for Long-Term Success Nearly all business executives…