ProfNet Experts Available on Digital Marketing, AI, Personal Finance, More

Also in This Edition: Jobs for Writers, Media Industry News

Below are experts from the ProfNet network who are available to discuss timely issues in your coverage area.

You can also submit a query to the hundreds of thousands of experts in our network – it’s easy and free.

EXPERT ALERTS

• The Shift From Traditional to Digital Marketing
• Using AI to Sell More
• Passion Brings the Cash In
• National Retirement Security Week: 3 Ways You’re Underestimating Retirement Costs
• Money and Mindset: Blow Away Blocks to Abundance with 4 Steps

Read More: Interview with David Sikora, Chief Executive Officer at ALTR

MEDIA JOBS

• Senior Copywriter – Dow Jones Media Group (NY)
• Consultant Editors – The Independent (London / NY / Istanbul / Islamabad)
• Digital Copy Editors – South China Morning Post (Hong Kong)

OTHER NEWS & RESOURCES

• On Covering Hispanic News and Community: 10 Influential Journalists to Know Right Now
• Blogger Conferences: Top Events to Attend in September
• Blog Profiles: Zoo Blogs

Read More: Insurtech: the new AI disruption is hitting insurance

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EXPERT ALERTS

• The Shift From Traditional to Digital Marketing
• Gee Leung
• Chief Operating Officer
• LotLinx

Read More: Interview with Akemi Tsunagawa, Founder and CEO, Bespoke Inc

“Dealers have been conscious of the industry’s shift from traditional to digital marketing for quite some time, but many have yet to take the necessary steps to fully utilize its power. The key is to implement an optimized budget that strategically uses data to predict when a shopper is most inclined to buy. Artificial intelligence and machine learning are playing an increasingly important role in understanding buyer behavior in a way that maximizes marketing ROI.”

Leung oversees the company’s accounting, finance, technology, marketing, analytics, platform management, human resources and legal functions. He joined LotLinx in January of 2018 with a laser focus on improving operational efficiency and delivering unparalleled results for automotive dealerships. He has worked with the world’s leading tech companies for more than 20 years and now applies that experience to LotLinx’s mission to help dealers sell more cars faster with its cutting-edge artificial intelligence platform. Leung works to ensure LotLinx maintains its leadership both in AI-driven marketing and throughout the automotive digital marketing industry. Prior to joining LotLinx, Leung was a partner at AGC Partners, a leading boutique technology investment bank, where he spearheaded marketing technology and digital marketing. He has also held leadership positions at other prominent investment banks including MESA Global, Montgomery & Co., Citigroup and Salomon Brothers. He grew up in California and graduated from the Haas School of Business at the University of California, Berkeley.

Read More: Millennial Parents Feel More Secured about AI Babysitting their Generation Alpha Kids!