EPAM Helps Bacardi Accelerate Digital Marketing and E-Commerce Transformation
Newly revamped technology ecosystem uses AWS DevOps Automation to increase time-to-market and improve the consumer’s online shopping experience
- What’s the News: EPAM and Bacardi partner to revamp their digital marketing technology ecosystem, using DevOps automation—to improve brand consistency, speed up time-to-market and deliver significant operational cost savings.
- Why it’s important: As consumer buying behaviors continue to shift online, Bacardi needed to put their customer at the heart of the commerce experience—to offer consistent, innovative and connected digital experiences, while keeping costs under control.
- Who it affects: Global businesses
EPAM Systems, Inc., a leading global provider of digital platform engineering and software development services, announced the successful launch of Bacardi’s new end-to-end, automated DevOps platform. Leveraging the company’s Amazon Web Services (AWS) expertise, EPAM helped transform the technology ecosystem for Bacardi—the largest privately held spirits company in the world—to enable them to accelerate the launch of innovative, connected e-commerce solutions, while enhancing the consumer’s search-to-checkout experience.
Recommended AI News: DeFiner Announces Latest Investment From SNZ Holding
Innovating e-commerce experiences has been part of the long-term strategy for Bacardi for several years and a key lever for future growth opportunities. With COVID-19 shutting down a significant part of the spirits world—bars, restaurants, and hospitality—Bacardi accelerated its strategy to enhance its digital presence and meet consumers online where they were now shopping. Bacardi turned to EPAM, as an experienced AWS Advanced Consulting Partner, to revolutionize their digital marketing platform with a fully automated CI/CD pipeline with a self-service (infrastructure as code) platform and infrastructure orchestration components. By optimizing its digital marketing platform and adopting a DevOps culture, EPAM helped Bacardi transform their technology ecosystem to deliver 16X greater website deployment capacity and a significant reduction in infrastructure costs. Importantly, the project also enabled new features, including seamless shopping journeys on core brand websites, so that consumers could move from searching, to browsing, to ordering products, with the click of a button.
“Direct-to-consumer sales is going to become a critical lifeline for the spirits industry and those that succeed will need to be able to pivot quickly,” said Jason Harman, Co-Head, Global Business at EPAM Systems. “Our agile methodology, combined with a forward-thinking partnership approach, allowed Bacardi to successfully support the new digital shopping expectations of their consumers.”
“As a family-owned business for more than 158 years, Bacardi has always put the consumer at the heart of everything we do. In today’s digital world, that includes understanding where and how they are looking for our brands and products and making that as easy as possible for them,” said Sheryl Richardson, Senior Operations Manager, Digital Marketing at Bacardi. “With EPAM’s expertise, we were able to offer more seamless online consumer journeys, launch new capabilities including e-commerce, and automate deployments across a digital portfolio that included more than 150 websites and 2,500 web domains.”
In October 2019, Bacardi and EPAM were awarded the Best Overall DevOps Project in Retail at the DevOps Industry Awards in London.
Recommended AI News: DENSO Developed Factory-IoT Platform to Link 130 Factories
As an AWS Advanced Consulting Partner, EPAM works with its global customers to design, migrate, build and support sophisticated cloud applications on AWS with increased flexibility, scalability and reliability. EPAM leveraged its AWS expertise—including having achieved AWS Migration Competency, AWS DevOps Competency, and AWS Well-Architected Partner designations—to help transform Bacardi’s digital marketing platform with DevOps Automation. Today, EPAM has more than 2,000 AWS engineers, who have delivered more than 300 projects. Additionally, EPAM has developed several DevOps accelerators, with multi-tiered capabilities, to quickly meet the needs of its global customers.
“In today’s business climate, time is of the essence and by utilizing an AWS Advanced Consulting Partner, like EPAM, businesses are able to quickly pivot and realize the benefits of increased flexibility and scale a DevOps platform on AWS provides,” said Amanda Sleight, EMEA SI Partner Lead, Amazon Web Services, Inc. “We are pleased to support EPAM in creating an innovative solution for Bacardi—driving better customer engagement, greater website deployment capacity and a vast reduction in infrastructure costs.”
Recommended AI News: Fintech Platform Temenos to Rapidly Expand Digital Payments Portfolio in the Middle East
Group Buy SEO Tools is a game-changer for my digital strategy!
Access to quality tools at an affordable price have changed the way I optimize and analyze.
The cost-sharing structure is great and makes top-quality SEO instruments accessible to everyone.
Highly recommended to anyone who is committed to boosting their internet website without
the huge price tag!
Scrap metal warehousing Ferrous material contracts Iron scrap reclaiming and recovery
Ferrous material recycling environmental initiatives, Scrap iron reclamation services, Sustainable practices in metal recovery
Copper ingot scrap purchase Scrap copper valuation Recycling process optimization
Copper cable scrap export destinations, Scrap metal prices, Copper scrap extrusion
best online pharmacies in mexico: medication from mexico – mexican pharmaceuticals online
medicine in mexico pharmacies
Buy semaglutide pills https://rybelsus.tech/# Buy semaglutide pills
Buy compounded semaglutide online
https://ozempic.art/# Ozempic without insurance
rybelsus cost: buy rybelsus online – cheapest rybelsus pills
semaglutide online: buy rybelsus online – buy rybelsus online
https://rybelsus.shop/# rybelsus pill
http://ozempic.art/# ozempic coupon
semaglutide cost [url=https://rybelsus.shop/#]buy semaglutide online[/url] semaglutide tablets
https://ozempic.art/# buy ozempic pills online
https://ozempic.art/# buy ozempic pills online
ozempic cost [url=http://ozempic.art/#]ozempic[/url] ozempic online
ozempic coupon: buy ozempic pills online – ozempic coupon
cheapest rybelsus pills [url=https://rybelsus.shop/#]buy rybelsus online[/url] cheapest rybelsus pills
https://rybelsus.shop/# semaglutide cost
rybelsus coupon [url=https://rybelsus.shop/#]rybelsus coupon[/url] rybelsus price
https://ozempic.art/# ozempic coupon
rybelsus pill [url=https://rybelsus.shop/#]semaglutide cost[/url] buy rybelsus online
buy semaglutide pills: rybelsus pill – buy rybelsus online
ozempic online [url=https://ozempic.art/#]buy ozempic pills online[/url] ozempic cost
http://ozempic.art/# ozempic generic
semaglutide tablets: rybelsus coupon – rybelsus pill
https://rybelsus.shop/# rybelsus price
buy rybelsus online [url=http://rybelsus.shop/#]buy semaglutide online[/url] buy semaglutide online
http://rybelsus.shop/# rybelsus cost
rybelsus coupon [url=http://rybelsus.shop/#]rybelsus cost[/url] rybelsus price
semaglutide tablets: cheapest rybelsus pills – semaglutide cost
pin up http://pinupru.site/# пин ап казино
пин ап кз
http://pinupaz.bid/# pin up azerbaijan
pin up bet [url=https://pinupturkey.pro/#]pin up giris[/url] pin-up bonanza
пин ап: пинап кз – pin up kz
pin up зеркало [url=https://pinupru.site/#]пин ап казино[/url] pin up зеркало
пин ап: пин ап зеркало – пин ап зеркало
pin up aviator: pin up – pin up c*****
пинап казино https://pinupaz.bid/# pin up c*****
pin up
pin up c*****: pin-up kazino – pin up azerbaijan
пинап кз [url=https://pinupkz.tech/#]пин ап казахстан[/url] pin up kz
пин ап казахстан https://pinupturkey.pro/# pin up c***** giris
пин ап казино
pin up [url=https://pinupturkey.pro/#]pin up[/url] pin-up c*****
http://pinupturkey.pro/# pin up guncel giris
пин ап казахстан [url=https://pinupkz.tech/#]пин ап 634[/url] pin up kz
https://stromectol.agency/# cost of stromectol medication
neurontin 100 mg caps [url=https://gabapentin.auction/#]gabapentin for sale[/url] neurontin 800 mg pill
http://semaglutide.win/# rybelsus price
buy rybelsus: Semaglutide pharmacy price – rybelsus cost
https://stromectol.agency/# minocycline acne
can i buy amoxicillin over the counter in australia [url=https://amoxil.llc/#]amoxicillin cheapest price[/url] buy amoxicillin 500mg canada
http://stromectol.agency/# dynacin minocycline
http://semaglutide.win/# buy semaglutide online
generic zithromax 500mg: zithromax for sale – zithromax prescription in canada
amoxicillin cephalexin: amoxicillin cheapest price – amoxicillin 500 mg brand name
https://stromectol.agency/# is minocycline an antibiotic
where can i buy zithromax in canada
https://gabapentin.auction/# ordering neurontin online
https://amoxil.llc/# amoxicillin online purchase
can you buy zithromax over the counter in mexico
http://semaglutide.win/# rybelsus cost
zithromax capsules 250mg
http://zithromax.company/# where to get zithromax over the counter
zithromax 250 price [url=http://zithromax.company/#]order zithromax[/url] zithromax capsules price
zithromax 500 mg for sale: zithromax for sale – average cost of generic zithromax
https://amoxil.llc/# buy amoxil
zithromax antibiotic without prescription
https://amoxil.llc/# amoxicillin 500mg capsules uk
https://gabapentin.auction/# neurontin 100mg tablet
zithromax 250: zithromax for sale – zithromax purchase online
https://amoxil.llc/# amoxicillin 500 capsule
zithromax 500 tablet
zithromax 1000 mg pills [url=http://zithromax.company/#]buy zithromax z-pak online[/url] how much is zithromax 250 mg
medicine amoxicillin 500: buy amoxil – amoxicillin 500 mg where to buy
amoxicillin 500mg cost [url=https://amoxil.llc/#]amoxicillin cheapest price[/url] amoxicillin 500 mg price
http://stromectol.agency/# minocin 50 mg for scabies
purchase amoxicillin 500 mg: amoxicillin price without insurance – cost of amoxicillin
cost of generic zithromax [url=https://zithromax.company/#]zithromax 500 mg[/url] buy zithromax
ed pills otc https://mexicanpharm24.pro/# mexican online pharmacies prescription drugs
mexican mail order pharmacies [url=http://mexicanpharm24.pro/#]medication from mexico pharmacy[/url] mexican rx online
erection pills v***** online: vitamins for ed – fast ed meds online
https://indianpharmdelivery.com/# indian pharmacy
india online pharmacy
vitality ed pills: prescription meds without the prescriptions – medication for ed dysfunction
how to get prescription drugs without doctor https://mexicanpharm24.pro/# mexican pharmaceuticals online
online pharmacy india [url=https://indianpharmdelivery.com/#]best online pharmacy india[/url] indian pharmacies safe
ed c****: pet meds without vet prescription canada – v***** without doctor prescription amazon
best online pharmacies in mexico: medication from mexico pharmacy – mexican drugstore online
medicines for ed: buying ed pills online – what is the best ed pill
canada ed drugs: ed treatment drugs – pain medications without a prescription
http://drugs24.pro/# online canadian drugstore
buy prescription drugs from india
Online medicine order [url=http://indianpharmdelivery.com/#]Online medicine order[/url] world pharmacy india
https://indianpharmdelivery.com/# Online medicine order
pharmacy website india
reputable indian online pharmacy: reputable indian pharmacies – pharmacy website india
treatment for erectile dysfunction [url=http://drugs24.pro/#]mexican pharmacy without prescription[/url] best ed pill
mexican rx online: mexican border pharmacies shipping to usa – purple pharmacy mexico price list
v***** without doctor prescription amazon http://drugs24.pro/# herbal remedies for ed
real cialis without a doctor’s prescription https://drugs24.pro/# pet meds without vet prescription
https://mexicanpharm24.pro/# buying prescription drugs in mexico
cheapest online pharmacy india
https://stromectol1st.shop/# ivermectin pills human
indian pharmacies safe
semaglutide: Buy semaglutide – Semaglutide pharmacy price
https://paxlovid1st.shop/# paxlovid pharmacy
ed products
paxlovid india: check this – paxlovid for sale
good price: buy rybelsus – rybelsus cost
paxlovid covid: b********* on pills – Paxlovid buy online
https://stromectol1st.shop/# order minocycline 100mg
india online pharmacy
rybelsus: rybelsus – order Rybelsus
rybelsus [url=http://rybelsus.icu/#]Semaglutide pharmacy price[/url] semaglutide
https://stromectol1st.shop/# minocycline 50 mg for sale
online pharmacy india
https://clopidogrel.pro/# antiplatelet drug
compare ed drugs
rybelsus price: rybelsus.icu – good price
ivermectin uk coronavirus: stromectol 1st – ivermectin rx
buy minocycline 100mg tablets: stromectol 1st – minocycline 50mg online
http://rybelsus.icu/# rybelsus generic
causes of ed
rybelsus generic: cheaper – rybelsus
semaglutide [url=http://rybelsus.icu/#]good price[/url] cheaper
buy rybelsus: buy rybelsus – buy rybelsus
https://paxlovid1st.shop/# paxlovid pharmacy
ed c****
buy plavix: clopidogrel pro – Clopidogrel 75 MG price
https://stromectol1st.shop/# stromectol canada
indianpharmacy com
paxlovid pharmacy: buy here – paxlovid generic
stromectol how much it cost: stromectol 1st – minocycline for sinus infection
Plavix 75 mg price: clopidogrel pills – Cost of Plavix on Medicare
https://1winrussia.online/# 1xbet
пин ап казино вход
pinup az: pin-up c***** giris – pin up azerbaycan
cazino: c***** sitesi – c***** oyunlar?
пин ап зеркало: пин ап официальный сайт – пин ап
1хбет [url=http://1winrussia.online/#]1xbet зеркало[/url] 1хбет
c***** oyunlar?: dunyan?n en iyi c***** siteleri – slot c***** siteleri
dunyan?n en iyi c***** siteleri: h?zl? c***** – canl? c***** siteleri
pin up: пин ап кз – пин ап казино
1хбет: 1хставка – 1хбет
1xbet зеркало: 1xbet зеркало – 1хбет
http://1winindia.tech/# pin up
пинап казино
dunyan?n en iyi c***** siteleri [url=https://1wintr.fun/#]h?zl? c*****[/url] slot c***** siteleri
slot c***** siteleri: dunyan?n en iyi c***** siteleri – guvenilir c***** siteleri
1xbet: 1xbet – 1xbet скачать
пинап кз [url=https://1winindia.tech/#]пин ап казино[/url] pin up kz
http://1winindia.tech/# pin up kz
пин ап
1xbet: 1xbet – 1хставка
1xbet скачать: 1xbet – 1xbet официальный сайт
pin up azerbaycan: pin up 306 – pin-up c***** giris
https://1wintr.fun/# en iyi c***** siteleri
pin up
пин ап: пинап кз – pin up kz
top 10 pharmacies in india: india online pharmacy – indian pharmacy paypal
mexico drug stores pharmacies: mexican border pharmacies shipping to usa – reputable mexican pharmacies online
https://indianpharm1st.com/# buy medicines online in india
treatment with drugs: buying pills online – cause of ed
http://drugs1st.store/# comparison of ed drugs
buying from online mexican pharmacy: mexican online pharmacies prescription drugs – п»їbest mexican online pharmacies
https://pinupzerkalo.fun/# пинап казино
pin up win
пинко: пин ап зеркало – пин ап казино
pinco: пинко – pinco
пины: пинап казино – pin up kz
pin-up c***** giris: pin-up – pin up azerbaycan
sweet bonanza: sweet bonanza nas?l oynan?r – sweet bonanza
http://sweetbonanzatr.pro/# sweet bonanza oyna
https://biznes-fabrika.kz/# пинап
pinup bet and c*****
пинап: Пин Ап Казино Официальный Сайт – пин ап кз
http://sweetbonanzatr.pro/# sweet bonanza tr
http://biznes-fabrika.kz/# Пин Ап Казахстан
pin up win
top-rated pills: amoxil 1st shop – top-rated pills
http://amoxil1st.shop/# cheap
find bets price: cheapest – stromectol b*********
stromectol online: cheapest – stromectol delivery usa
ed drug prices http://mexicanpharm24.cheap/# mexican border pharmacies shipping to usa
http://pharm24.pro/# prescription drugs
canadian online drugstore
best online pharmacies in mexico [url=http://mexicanpharm24.cheap/#]mexico pharmacy cheap[/url] buying prescription drugs in mexico online
http://pharm24.pro/# online ed pills
cure for ed
best ed drugs https://mexicanpharm24.cheap/# mexico drug stores pharmacies
comfortis without vet prescription: cheap prescription drugs – online meds for ed
solutions for ed [url=https://pharm24.pro/#]cheap drugs online[/url] ed men
mexico drug stores pharmacies [url=http://mexicanpharm24.cheap/#]Mexican pharmacy ship US[/url] buying prescription drugs in mexico
reputable mexican pharmacies online: mexico pharmacy cheap – medicine in mexico pharmacies
best ed pill http://pharm24.pro/# ed pills otc
https://mexicanpharm24.cheap/# mexican online pharmacies prescription drugs
medication online
ed products https://pharm24.pro/# ed problems treatment