Nitches Completes Its Industry-Changing Apparel Ownership Verification System Mobile App “NITCHES OVS”

Nitches Inc., which blends high-tech with high-end fashion to create exclusive apparel collections and NFTs, announced its industry-changing Owner Verification System (OVS) mobile app called “NITCHES OVS” is 100 percent completed. Nitches has successfully submitted the NITCHES OVS app to Apple iTunes (iPhone) and Google Play (Android) stores. It should be available later this month for buyers who purchase products from stores registered with Nitches. NITCHES OVS is a application (app) that can be used to prove ownership of Nitches’ luxury products, apparel and streetwear clothing items.

Nitches developed the NITCHES OVS to show the authenticity of its limited-edition capsule collections and NFTs (non-fungible tokens) that are created with well-known celebrities and influencers. To reduce costs on Ethereum gas fees, Nitches minted its NFTs on the polygon blockchain network. Polygon is faster and less expensive for transactions than Ethereum.

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Nitches plans to provide its NITCHES OVS to other businesses that want to protect their products, apparel and clothing from counterfeiting. According to Ghost Data, about 20 percent of fashion products advertised on social media are fake.

“For decades, luxury designers have been struggling with counterfeit products, costing buyers and sellers billions of dollars,” said John Morgan, Nitches’ CEO, “Our NITCHES OVS and authentication technology could revolutionize the industry by putting an end to counterfeiting and allowing consumers to demonstrate their items are genuine.”

To enable its verification technology, Nitches sews a unique QR code into the items (products, apparel and clothing) it manufactures. Buyers scan these codes to register their products on its NITCHES OVS app to authenticate them and claim ownership. Therefore, combating counterfeiting and proving their item is authentic and the real deal because it can be tracked and is registered on the NITCHES OVS app.

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