TomTom Powers MG India’s New Connected Car
Location technology specialists, TomTom announced that its full stack of navigation components have been chosen by MG India to power the MG Connected Car, launching in May 2019. MG India will also be the launch customer for TomTom’s ground-breaking new service, TomTom IQ Maps.
“We are proud to have TomTom as a strategic partner for enhancing the overall tech experience for MG customers in India. With MG cars staying constantly up-to-date, we are providing an unparalleled, seamless connected mobility experience for our customers”
The MG Connected Car will use TomTom’s award-winning navigation and routing software, and live traffic services, as well as TomTom IQ Maps.
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TomTom IQ Maps combines the reliability of in-car navigation with the freshness of navigation apps by leveraging AI to automatically update the parts of the map that are most relevant to the driver. This personalized approach ensures that the map is always up-to-date, with no interaction required by the driver – or the car maker. IQ Maps automatically detects when relevant updates are available, downloading and installing map changes in the background over the cellular connection of the car, without disrupting the navigation experience. For vehicles without a cellular connection, Wi-Fi at home enables the download and, as a ‘plan c’, a smartphone will download the required updates when in Wi-Fi, and transfer to the vehicle when in range.
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Antoine Saucier, Managing Director, TomTom Automotive comments: “TomTom IQ Maps are designed specifically for the embedded system – taking the same up-to-date user experience drivers expect from navigation apps; and bringing it to reliable, accurate in-car navigation. We’re thrilled that MG India is our first launch customer, and it’s fantastic to see that they are revealing their new vehicle’s connected technology platform before they even unveil the vehicle itself. This underlines the importance of a technology-first approach to the car of today.”
“We are proud to have TomTom as a strategic partner for enhancing the overall tech experience for MG customers in India. With MG cars staying constantly up-to-date, we are providing an unparalleled, seamless connected mobility experience for our customers,” said Gaurav Gupta, Chief Commercial Officer, MG India.
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