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Transcarent Appoints Peter Bridges as New Chief Commercial Officer

Transcarent, a new, different, and better health and care experience company for employees of self-insured employers and their families, announced the appointment of Peter Bridges as its new Chief Commercial Officer. Mr. Bridges will lead Transcarent’s sales, channel partnerships, provider relations, and consultant relations teams as Transcarent continues its rapid market expansion with the country’s most innovative self-insured employers and health systems. Mr. Bridges is a proven business and commercial leader with more than three decades of experience establishing category winners in the digital health and technology industries. He will report to Transcarent’s Chief Executive Officer, Glen Tullman.

Mr. Bridges was most recently President of Curai Health, a virtual primary care company using AI and machine learning to improve the effectiveness of physicians and healthcare provider organizations. Before Curai Health, Peter was the Chief Commercial Officer at Ginger, a leading on-demand behavioral healthcare company that merged with Headspace to form Headspace Health in 2021. At Ginger, he established, developed, and led a commercial team responsible for growing the company’s revenue by over 1,700%. His team helped expand Ginger’s revenue, brand, and marketplace awareness through sales to employers, health plans, strategic partners, unions, government entities, and healthcare systems and providers.

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“We are excited to welcome Peter as our Chief Commercial Officer at Transcarent. The current market and economic challenges have accelerated demand for our solution and garnered new focus, not just from CHROs but also from CFOs. Creating an experience that puts all of an employee’s health and care needs in one place and aligning our business model with employers by going at full risk has created a unique opportunity for significant expansion across leading employers, government entities, and innovative health plans. Peter’s broad experience in the healthcare industry and proven ability to excel in a rapid-growth environment will be a critical addition as Transcarent delivers on our mission to transform the current health and care experience for employers, employees, and their families,” said Glen Tullman.

Before joining Ginger, Mr. Bridges held senior executive roles and global practice leader positions with Hewitt Associates, Willis Towers Watson, and Aon Corporation. Earlier in his career, he founded a healthcare organization effectiveness and actuarial consulting firm that was later purchased by a regional insurance carrier. He holds undergraduate degrees in economics and psychology from the University of Wisconsin-Madison and an MBA in Finance from Pepperdine University.

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“I’m delighted to join Transcarent at this critical moment in our industry as consumers and employers are coming out of the pandemic with a deep-seated need for higher quality, lower costs, and greater transparency in their health and care experience. Transcarent’s innovative business model and new experience are just what the market needs and is demanding,” said Mr. Bridges. “I look forward to working closely with the world-class Transcarent leadership team to realize the company’s aggressive growth goals and strategic initiatives.”

Transcarent serves as the on-ramp for self-insured employers and their employees to a new kind of experience unlike anything in healthcare today. Transcarent provides personalized health and care support for virtually all the most common and most challenging needs, including essentials like urgent care but also lower-cost medications, personalized behavioral health care, and, where appropriate, specialty care like surgeries, care at home, cancer treatment, and expert second opinions. Members get 24/7 access to trusted digital and live guidance (actual humans) and direct access to high-value care. Most Members receive no bills, nor are they responsible for co-pays and co-insurance, made possible by Transcarent’s fully at-risk model which pays providers up-front for care and gets paid by employers based on measurable results.

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[To share your insights with us, please write to sghosh@martechseries.com]

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