Premier Australian Turf Club Partners With Oosto To Optimize The Race Day Experience By Identifying VIPs And Bad Actors In Real-time
World-leading vision AI company Oosto announced its partnership with the iconic thoroughbred racing, events, and hospitality operator, the Australian Turf Club (ATC), for face-based security protection throughout its facility.
AI and ML News: AI: Continuing the Chase for Brain-Level Efficiency
“Positioned at key entry points, our passive cameras were turned into smart cameras with Oosto’s video analytics software nearly instantly”
As the largest racetrack in Sydney, the elegant Club’s Royal Randwick Racecourse was bestowed its title by the Queen of England herself and is visited by more than one million patrons each year, creating a complex set of security requirements for guests and employees alike. The Club has also hosted World Youth Day with Pope Benedict and has featured in many blockbuster films including Mission Impossible.
Challenges for security teams included managing evictions of known offenders and self-excluded gaming patrons across multiple entries and exits. Relying on the human eye or memory alone proved to be challenging in recognizing repeat offenders at ATC’s other racecourse locations. Coupled with protecting more than 500 staff on major race days (300 of which are security personnel), the Australian Turf Club was tasked with consistently maintaining a world-class entertainment experience without compromising on safety and security.
Once The Australian Turf Club implemented Oosto OnWatch real-time watchlist alerting to recognize potential security threats, the solution delivered vast efficiencies in operations by ensuring that evicted and banned patrons were immediately refused entry, while security teams were able to better track persons of interest throughout the venue without disruption.
Top Artificial Intelligence Insights: Could Instances of NLP Bias Derail AI?
“Positioned at key entry points, our passive cameras were turned into smart cameras with Oosto’s video analytics software nearly instantly,” said Gary Colston, Head of Security and Access at Australian Turf Club. “We didn’t have to invest in a bunch of brand new cameras or a massive amount of servers and things like that. It was easy for us to implement it on our system.” Moreover, said Mr. Colston, “We needed something that was user-friendly. If it’s too complicated, [security teams] won’t use it and it becomes a waste of money.”
Working together with security consulting firm partner, Quorum Security, Oosto was able to help ATC significantly improve the rate of detection of persons of interest onsite. Added Eric Yang, Regional Head of Sales, Oosto: “A key differentiation Oosto’s solution offers is the ability for users to search backward in time, by having a photo loaded in the system and locate offenders’ whereabouts historically and quickly, as opposed to tracking their steps only from a specific point in time onwards. We’re very happy to see our product being rolled out here to its best use.”
Oosto’s cutting-edge technology is also in use at the Club to help protect guarded points of entry for authorized employees. According to Mr. Colston, this proved especially beneficial recently: “One of our staff members was assaulted and we were able to obtain a photo of the person we thought had done it and run them through the facial rec system here and we were able to locate him at the event at the time and have that person banned.”
The rate of facial recognition technology adoption among sports venues, casinos, and corporate buildings is increasing as a watchlist alerting, access control, and forensic investigation tool. The market is facing explosive growth and is expected to quadruple by 2026.
AI ML in Marketing: AI and Big Data Analysis Used to Find Brands’ Emotional Connection
[To share your insights with us, please write to sghosh@martechseries.com]
Comments are closed.