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Logic Expands Snowflake Partnership Internationally to Extend Data and Analytics to More Retailers

Logic, the world’s largest consultancy focused exclusively on the retail sector, announced that it has expanded its partnership with Snowflake, the Data Cloud company, to now include global markets spanning Asia-Pacific, Europe, Latin America, and the Middle East and Africa, as well as its deeply staffed offshore development centers in India and Nepal. Logic’s expansion will extend the power of the Data Cloud globally, building on its go-to-market and delivery capabilities as a Snowflake Premier Partner.

In North America alone, Logic has completed more than a dozen successful Snowflake implementations for major retailers. With additional implementations underway in Europe and Asia-Pacific, extending these capabilities to all offices around the world was the logical next step to support the company’s clients, most of whom operate in multiple geographies around the world. With Logic and Snowflake together, retailers are further enabled to bring disparate types of data into one, central store by unifying omnichannel sales, supply chain and inventory, customer data with external market and competitor data, demographic information, and more.

“With Snowflake and Logic’s expanded partnership, we can further help retailers around the world compete, and win, on data and analytics,” says Paul Winsor, Head of Retail and CPG for EMEA and APAC at Snowflake. “Retailers and CPGs can now connect with more partners and each other in the Data Cloud, enabling them with data-driven insights that will help them better serve their customers.”

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As part of its deepened investment in its partnership with Snowflake around the world, Logic will be joining Snowflake’s 2022 Data Cloud World Tour events in London and Dubai. The Data Cloud World Tour is making 19 stops around the globe, so organizations can learn about the latest innovations to Snowflake’s Data Cloud. The tour is all about exploring how organizations can use and collaborate with data in ways unimaginable just a few years ago. At the events,Logic’s Data practice will showcase its Snowflake-specific capabilities and accelerators including:

  • Retail data and analytics strategic consulting
  • Cloud analytics migration services
  • Full-scale cloud retail EDW design and implementation
  • Snowflake Retail Data Model implementation, in partnership with Robling
  • Best-practices retail reporting, advanced analytics, and AI/ML design and deployment
  • Comprehensive data analytics managed services

“Logic believes that data and analytics in the cloud is retailers’ ideal path to empowering their organizations with valuable insights that significantly improve the business,” says Bill Szlaius, Chief Executive Officer of Logic. “We are deeply committed to our partnership with Snowflake, a commitment that is reflected in our significant investments in Snowflake-specific intellectual property, consulting, and delivery capabilities around the world.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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