Adeia Renews Multi-Year IP License Agreement with Fetch TV to Serve Australian Demand for Next-Generation Digital Entertainment Services
Adeia, the company whose innovations shape the way the world explores and experiences entertainment, announced that Fetch TV, a leading Australian content aggregation platform has renewed a multi-year agreement to license Adeia’s media intellectual property (IP) portfolio.
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“As consumer demand for content aggregation services in Australia grows, market leaders like Fetch are integrating the latest innovations to ensure that viewers have seamless access to a growing selection of high-quality entertainment experiences. This patent license extension with Fetch further confirms the value and longevity of Adeia’s intellectual property portfolios, including in Australia’s vibrant home entertainment market,” said Dr. Mark Kokes, Adeia’s chief licensing officer and general manager of media.
As access to entertainment continues to fragment across multiple options – linear channels including Free-to-Air, subscription and FAST (free ad-supported streaming TV), AVOD (advertising-based video on demand), SVOD (subscription video on demand), EST (electronic sell-through) and TVOD (transactional video on demand) – platforms such as Fetch are leveraging technical innovation to facilitate quick and easy discovery of the content and services viewers want to enjoy. The intellectual property included in Adeia’s media patent portfolio assists entertainment platforms in delivering customers a simpler and more personalized media experience.
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“Fetch has been delivering exceptional solutions, providing Australian audiences with rich content and experiences over an entertainment platform that makes it intuitive for subscribers to enjoy the programs they desire,” Dr. Kokes added.
As an innovation incubator, Adeia has spent decades investing in advanced research and development to create market-leading technologies for the media and entertainment industry. The Company’s innovative solutions touch practically every aspect of consumers’ day-to-day interaction with entertainment, enabling Adeia’s customers to build customized, next-generation digital entertainment solutions for users around the globe.
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