Pure Storage Delivers an Industry First: All-Flash Solutions for Every Storage Need

Pure Storage, the IT pioneer that delivers the world’s most advanced data storage technology and services, announced it has achieved its goal of becoming the first technology provider that can satisfy the entirety of a customer’s storage needs with all-flash. Only Pure Storage can do this because of its unique differentiation in native flash management, its Purity architecture, its Evergreen subscription, and its cloud operating model.

“We are now delivering the industry’s most consistent, modern, and reliable portfolio that can address all enterprises’ storage needs. As we enter a new age of AI, the superior economics, and operational and environmental efficiencies of Pure’s product portfolio over both hard disk and SSD-based, all-flash competitive offerings will be more critical to our customers than ever.” — Charles Giancarlo, Chairman and CEO, Pure Storage

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For it’s more than 11,500 global customers that span industries and workload-type, Pure Storage has proven that it can:

• improve reliability by a factor of ten over competitors;
• offer two to five times more power and space efficiency compared to all-flash and ten times more efficiency than disk;
• require five to ten times less manual labor to operate than legacy storage;
• result in at least 50% lower Total Cost of Ownership (TCO) compared to competitive offerings of both flash and hard disk;
• enable customers to eliminate the cumbersome challenges associated with hard disks from their environment.

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Pure Storage is able to deliver these outcomes to meet every storage need because of several unique and sustainable differentiators:

• Pure Storage DirectFlash technology uniquely leverages software written directly to raw flash, while other competitors use more expensive, less efficient, and shorter-lived SSDs.
• Pure Storage’s highly consolidated product line consists of a common operating system, the Purity operating environment, one management system, Pure1, and operates on both a scale-up and a scale-out platform, while competitors require many disparate software and hardware platforms to cover the same breadth of use cases.
• Unique Pure Storage Evergreen model and services, which guarantee that deployed products never become obsolete, adapt to changing needs, and can be upgraded non-disruptively.
• Pure Storage’s Cloud Operating Model enables customers to operate their storage the way that cloud customers operate theirs: highly automated, orchestrated, and available as a service.

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