Loop Media Partners With AssemblyAI To Launch Its AI-Powered Brand Safety Solution

Loop Media, a leading provider of streaming television media solutions for businesses, has introduced an advanced brand safety layer to safeguard its venue partners against unsuitable or competitive advertisements.

Loop Media, the premier streaming television media company for businesses, serving over 2 billion monthly video views across restaurants, retail stores, office buildings, medical facilities, airports, bars, and college campuses, proudly announces the deployment of its AI-Powered Brand Safety Layer to all clients and partners, at no additional cost.

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“Traditionally, businesses have not only been burdened with the cost of their television service but have also been compelled to accept all ads displayed without any control.”

Maintaining brand integrity is of paramount importance for venues that operate free ad-supported streaming television channels. Loop Media now offers state-of-the-art ad detection techniques at scale, ensuring businesses are shielded from inappropriate or competitive advertisements.

“Preserving a business’ reputation is paramount,” stated Bob Gruters, Chief Revenue Officer of Loop Media. “Traditionally, businesses have not only been burdened with the cost of their television service but have also been compelled to accept all ads displayed without any control.”

Loop Media’s Brand Safety Layer is a cutting-edge network service that operates seamlessly with any demand-side platform (DSP). Through a partnership with AssemblyAI, Loop Media leverages advanced artificial intelligence models to analyze speech, detect unsuitable content, and identify competitive keywords in advertisements streamed on Loop TV streaming channels.

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“Platforms like Loop TV have to process billions of ad requests monthly. Thanks to recent significant advances in AI, Loop TV can now rely on the AI technology AssemblyAI offers, to more effectively and efficiently ensure brand safety and that each advertisement shown on the Loop TV platform aligns with venue brand values,” explained Dylan Fox, Founder & CEO at AssemblyAI.

AssemblyAI builds on the latest state-of-the-art AI research to offer production-ready, secure, and scalable AI models for speech recognition, speaker detection, speech summarization, and more. The Company’s AI models are used by thousands of breakthrough startups and global enterprises.

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