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Veritas Accelerates Managed Service Provider Partner Success with Customised Program to Fuel Mutual Growth

 Veritas Technologies, the leader in secure multi-cloud data management introduced the Veritas Managed Service Provider Program, a specially designed initiative within Veritas Partner Force. The purpose-built program offers managed service providers (MSPs) a set of incentives, a wide range of training and enablement, and flexible pricing models to expand their offerings and capitalise on the growing demand for data protection and cloud-native cyber resilience solutions.

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Gary Sievers, vice president of APJ channel and alliances at Veritas, said: “This new initiative will provide immediate value to our partners across Asia Pacific, delivering greater strategic alignment with our existing MSP partners and wider availability of true ‘Outcomes as-a-Service’ offerings to our customers in more markets than ever before. Enabling our partners to deliver market leading, secure multi-cloud data management across the full spectrum of on-prem, hybrid and cloud environments is especially critical to all multi-national organisations in our region and allows Veritas partners in APJ to have more profitable, business critical services to address the growing compliance, cyber security and business efficiency requirements of their stakeholders.”

To accelerate profitability for MSPs, the program allows Veritas-powered Backup-as-a-Service, Analytics-as-a-Service and Data Recovery-as-a-Service offerings to be rapidly engineered. MSPs can take advantage of subscription and consumption-based pricing options, in addition to commitment-based commercial models. Qualifying Elite program partners will also be eligible for joint go-to-market initiatives and product roadmap engagements, solutions development workshops and incentives. Underscoring its own commitment, Veritas has further invested in this segment by creating a dedicated global team and carving out specific demand development funding for MSPs.

Ross Delaney, director of cloud services at Datacom, said: “As a multi-market Veritas partner, being able to offer the benefits of integrated Backup, Analytics and Data Recovery-as-a-Service offerings – all made available as part of this dedicated MSP program – will be a welcome addition to our service offering, particularly given the clear and present threat of ransomware and cyber-attacks. Our partnership with Veritas combined with our wider strategic services will ensure maximum data resiliency and business continuity for all our customers.”

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The Veritas MSP Program provides access to the breadth of the Veritas portfolio, including NetBackup Enterprise, the industry’s first AI-powered Autonomous Data Management solution, NetBackup IT Analytics and Alta Data Protection for safeguarding enterprise data across any environment, at any scale.

Christophe Bertrand, practice director at Enterprise Strategy Group, said: “The old-world way of selling directly to large enterprise via the channel is evolving, as many enterprises contend with IT skills gaps and how to manage today’s complex and sprawling infrastructures. The opportunities are ripe for MSPs to become a valuable force in helping customers address the increasing challenges around data protection and cyber resiliency. The Veritas MSP program allows MSPs to harness Veritas’ technology and support to accelerate MSPs move into this space.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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