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Nowlake Partners With Salient, A Cutting-Edge Generative AI Platform

Nowlake and Salient announce strategic partnership to revolutionize the Auto Finance Industry.

Nowlake,a Fintech Organization incorporating the philosophy of Westlake and Nowcom, is partnering with Salient to bring generative AI into the Westlake world. As the market leader in voice technology, Salient was designed specifically for the needs of the automotive finance industry. This collaboration will help improve the communication gateway with our customers and our Dealers.

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Jay Kamdar, the President of Nowcom, shares insightful thoughts on the partnership with Salient: “This alliance marks a crucial turning point in the auto finance industry, leading us towards a transformative future. Having consistently ranked among the top companies in finance and technology in the auto industry, it is imperative that we continue setting exemplary standards. The incorporation of Salient’s cutting-edge AI technology is poised to elevate our success even further, empowering us to support our dealers and clients at an unprecedented level. The impact will not only be felt internally through streamlined processes but will also manifest in accelerated client assistance, thanks to the meticulously designed automated workflows tailored specifically for the automotive industry by our partner, Salient.”

They aren’t merely paving the path; they’re defining excellence in generative AI,” says Michael Wang, our Senior VP of Information Technology. “Salient is a young and unique company. Not only have they been pioneers in voice AI, but they’re also the trailblazers who brought generative AI to production, addressing real-world use cases. Their enthusiasm for voice AI in the auto industry goes beyond just the technical aspects; it’s about transforming the way our customers engage with the digital realm.” Michael Wang finishes by saying: “We’re thrilled to have Salient as an integral part of our contact center technology.”

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Nowlake’s partnership with Salient will begin by incorporating generative AI into our customer/dealer platforms as well as other operational-focused areas to help automate key processes and build efficiency through streamlining. This, in turn, will empower us to dedicate more attention to curating improved deals for our valued customers. The collaboration will provide invaluable support to our various departments and dedicated staff members, by eliminating redundant processes across different areas, thereby enabling them to concentrate on optimizing their core tasks. Consequently, this initiative will extend our ability to provide assistance to our loyal clients and customers beyond regular business hours.

Designed specifically for the automotive finance sector, Salient is a cutting-edge generative AI platform crafted to revolutionize customer-lender interactions. With its innovative technology solutions, Salient seamlessly automates vital operational processes across voice, text, and email channels, delivering a more streamlined and efficient communication experience for clients. Launched in 2023, Salient is backed by top tier venture capital firms, including Y Combinator, Matrix Partners, and General Catalyst, alongside leaders from Tesla, Stripe, and Airtable. This platform promises to set new standards in the way automotive finance is approached and managed.

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[To share your insights with us, please write to sghosh@martechseries.com

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