Typeface – The Generative AI App Led by Former Adobe CTO that is Bringing Brand-Personalized Content Faster & Easier

Typeface, the generative AI application for enterprise content creation is gearing up to empower businesses to securely create exceptional, brand-personalized content faster and easier than ever before.

The company launched with an oversubscribed $65 million round from Lightspeed Venture Partners, GV (Google Ventures), M12 (Microsoft’s Venture Fund), and Menlo Ventures. Typeface is led by former CTO of Adobe, Abhay Parasnis, and a highly experienced team of AI, SaaS, and media technologists.

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Creating Faster and Easier Content 

Generative AI platforms represent a major technological breakthrough that promises to create content at tremendous speed and scale.

• To successfully leverage its potential, enterprises must combine generative AI’s speed with a brand’s unique voice, audiences, and workflows to completely transform content creation while maintaining brand control.
• Typeface CEO and Founder, Abhay Parasnis, explains that by combining brand affinity and generative AI, Typeface enables enterprises to ‘harness their collective creative power for a unique expression of their stories and imagination.”
• With Typeface, “any company can transform content into a value multiplier, connecting every department and empowering employees to achieve their creative and storytelling goals, he added.”

Ravi Mhatre, Partner at Lightspeed states that “with a world-class team and category-defining vision, Typeface is the first company to address the significant need for a comprehensive platform that radically personalizes generative AI for the enterprise.

By democratizing access to this technology, companies can supercharge iterative creation and meaningfully engage with customers unlike ever before.”

The Complete Package

Typeface’s new product provides complete lifecycle content development with self-serve solutions to create with ease, speed, and brand authenticity across all departments, including marketing, advertising, customer support, sales, HR, and more.

Graph: A multimodal content hub where users can upload visual assets, style guides, messaging, and more.

Blend: Typeface’s Affinity AI self-learns and customizes creations to each enterprise’s voice and audiences across all digital mediums and use cases, including rapid ideation, cross-team collaboration, and personalized product campaigns.

Flow: Self-serve workflows and templates that fit into existing processes and use natural language for ease of use. Templates include blog posts, creative briefs, social media ads, landing pages, job posts, and more.

Safe: Enterprise-grade security and compliance to implement governance policies, asset control, and brand ownership.

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Typeface is currently partnering with leading enterprises and digital-native brands to rapidly create and adapt content to their enterprise workflows. “We are already leveraging Typeface in our brand content development and are inspired by the endless creative possibilities it presents,” said Michele Floriani, CMO at Sequoia Benefits Group. ”

Be it ideation and refinement or stress-testing headlines to creating beautiful imagery, Typeface can be touted as the next powerful solution that will transform the content landscape.