Lifetouch and Shutterfly Launch New Way to Capture School Pictures at Home
Picture Day Snaps @Home – Now Available Through the Shutterfly App – Allows Families to Capture a Quick Snap, Add a School Picture Background and Order Prints, All from Home
Lifetouch, the national leader in professional photography for schools and families, and Shutterfly, the leading retailer dedicated to helping people create the most from life’s moments, announced the launch of Picture Day Snaps @Home, a new way to capture school photography all from the safety of home.
Picture Day Snaps @Home provides parents and children with an annual school photo, even if picture day in its traditional form isn’t on the calendar. Through the convenience of the Shutterfly mobile app, parents can capture a quick snap, add a favorite Lifetouch background and order a picture package all from the comfort of home.
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“Now more than ever, we recognize how important it is to find new ways to celebrate traditional milestones,” said Stephanie Schmid, Vice President of Marketing and Merchandising at Lifetouch. “And Picture Day is a cherished tradition for children and families alike. That’s why we are committed to meeting families wherever they are this school year – from the living room to the kitchen table – to ensure everyone has access to a school picture.”
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In addition to the unforgettable memories, school photography is an essential service for schools, providing images for both school information systems and yearbooks. Lifetouch is working closely with schools to schedule picture days using its own safety protocols, CDC guidelines and the help of their proprietary dashboard found here. Lifetouch is committed to leading the photography industry in providing comprehensive safety protocols for students and employees. More information on these protocols — including face coverings, enhanced cleaning and sanitization, social distancing, health check-ins, and comprehensive safety training — can be found here.