Customer Experience From Channels to Moments: AI-Powered Solutions Put “Journeyless Marketing” in Reach Courtney Trudeau Aug 28, 2023 The impact of generative artificial intelligence (AI) has taken the customer experience (CX) industry by storm over the past nine months. With the…
SaaS Composable: Understanding the Latest (but not new) Martech Trend Courtney Trudeau Jun 27, 2023 In the rapidly evolving world of marketing technology, new buzzwords and trends constantly emerge, often causing marketers to jump from trend to trend…