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Kristin Hersant 1 posts 0 comments
Kristin Hersant, VP of Marketing, Groove.
An interactive marketing veteran, Kristin has more than 25 years of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand. As vice president of marketing for Livefyre, Kristin spearheaded the company’s growth in the three years leading up to its acquisition by Adobe.
Throughout her career, Kristin has proven to be an experienced growth marketer with a demonstrated history of scaling venture-backed Series A companies into market leaders. Kristin’s extensive career in start-up marketing also spans marketing leadership positions at Worklete, Linqia, StrongView, Mindjet, L90, and Buzz Magazine. Kristin holds a BA in History from UCLA.
Over the last year, the shift to remote work has fueled huge standout stories within the business community. Technologies like Zoom, Shopify, and…