Native and Programmatic Advertising AiThority Interview with Matthew Hogg, Vice President at Criteo Sudipto Ghosh Jun 14, 2022 Hi, please tell us about your current role and how you arrived at Criteo. Having been tempted to move from LinkedIn, I started a new journey at…
Machine Learning AI and Big Data Analysis Used to Find Brands’ Emotional Connection Sudipto Ghosh Jun 13, 2022 Today, brand's clearly understand the usefulness of AI and big data in establishing deeper, more meaningful emotional relationships with customers.…
Martech Mastercard, Shell and Audi Take Top Spots in Best Audio Brands Index 2022 Sudipto Ghosh Jun 13, 2022 Mastercard has retained the number one spot in Best Audio Brands Index in 2022, followed by Shell, Audi, Apple and Philips. The latest report on best…
Security Flare Raises a USD $7.48 Million Series A Round to Democratize Cybersecurity Sudipto Ghosh Jun 10, 2022 Flare, the leader in digital footprint monitoring, announced a CAD$9.5 million Series A Round led by Inovia Capital with participation from White Star…
Technology Tips on Building the Next-gen Customer Experience Management Strategy that Delivers Sudipto Ghosh Jun 9, 2022 Today's marketers understand the importance of Customer Experience Management strategy, also called as a CXM strategy. Modern businesses are built on…
Analytics KEVANI’s Neuroscience-based Report Decodes Role of OOH Technologies in Ad Retention Sudipto Ghosh Jun 8, 2022 LA-based OOH advertising company KEVANI has released a new study today demonstrating that their unique OOH locations have a higher brand recall, are…
Neuroscience AiThority Interview with Samantha Kleinberg, Assistant Professor at Stevens Institute of Technology Sudipto Ghosh Jun 8, 2022 Hi Samantha, please tell us about your current role and how you began to work with AI and data science. I’m currently an Associate Professor of…
Apps As Mobile Marketing Becomes Complicated, Advertisers Shifting Budget to Android Despite Lingering… Sudipto Ghosh Jun 6, 2022 The latest mobile marketing report from Tenjin and Growth FullStack has shed a light on recent challenges emerging in mobile marketing one year since…
Blockchain Top Hardcore Skills Needed To Become a Blockchain Engineer Sudipto Ghosh Jun 6, 2022 Metaverse, Web3.0 and NFTs are pushing the need for talented and certified blockchain engineers across the world. Crypto tokens, assets and data are…
Cognitive AiThority Interview with Jordan Suchow, Assistant Professor at Stevens Institute of Technology Sudipto Ghosh May 26, 2022 Hi, please tell us about your current role and research you are doing in the AI space? I’m Jordan Suchow, an assistant professor in the School of…