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While examining the potential of AI, McKinsey & Company identifies five important factors to take into consideration: "(1) technical feasibility;…

Pay per click (PPC) Marketing can help your business make the most of your online presence and reap big rewards on the internet. In today’s digital…

Consumers are starting to understand the value of their digital data, and it’s time for brands to step up and be the good guys of privacy and data…

As the global economy shifts toward an increasingly digital standard, the preferences and expectations of employees are dramatically changing. In…

Data has forever changed the business world and the metrics by which employee performance at every level of the organization is measured. Given the…

The fast-growing market for Android applications is a clear testimony to the compelling benefits and scalability of Android apps, which are helping…

There’s a lot of hype surrounding Artificial Intelligence (AI) in the Marketing world – and for good reason. As marketers, we know that intelligent…

Welcome to part four of our six-part series that takes you on a journey through the latest concepts in multichannel document capture and intelligent…

There is no question that Artificial Intelligence is a transformative technology - so much so that we can’t even begin to imagine the impact it will…

Marketing has been the name of the game for decades now. You can have a good product but if your customers don’t know about that product, or why it's…