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Ever since AI has emerged as a viable technology – it has been seen to revolutionize everything from driving a car to requesting asking a Google…

Video streaming is everywhere. We all have a camera in our pockets, and nearly anyone can live video chat with minimal barrier to entry. Today, the…

Customer Journey is evolving. This change in customer behavior could see the internet account for as much as 53% of retail sales in 10 years’ time. A…

“If 'some' is good, 'more' must be better,” goes the old adage – and in many cases, that’s true. But not when it comes to data. Keeping data too long…

Cybersecurity Marketing has become as complex, and as much a moving target, as the security market itself. A brief walkthrough Black Hat or RSA will…

In September, a meme created by college student Matty Roberts unintentionally stirred government security concerns. Roberts’ Facebook post that caused…

The importance of customer satisfaction is undeniable in every industry with no exception to Healthcare. The lethargic assumption that a patient is…

Maximize Sales Momentum with the Right One-Stop Sales Enablement Platform Think about that last great deal you closed — the momentum you felt as…

A classic use case in text analytics is text summarization; that is the art of extracting the most meaningful words from a text document to represent…

Adthena’s 2019 Survey of CMOs Uncovered Marketing Executives’ Perceptions Towards Search Engine Marketing (SEM) and the Opportunities They May Be…