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The Uncertainty Bias in AI and How to Tackle it
Bias in AI is a formidable topic for any data scientist. If you are reading this, you probably know that artificial intelligence systems have a bias…
What’s Next for Contextual Targeting? Matching Ads With Sentiments and Emotions
Google recently announced a delay in the deprecation of cookies, but marketers are well aware deprication has already begun. Apple’s Safari and…
Leveraging AI to Boost Sales Operations
Although sales teams are concerned that AI might become the status quo within the industry - leading to a reduction in the human workforce - Gartner…
High Information Navigation: The Next Frontier for Autonomous Delivery
The autonomous delivery market continues to make significant market gains, driven by dynamic, game-changing technologies. Make no mistake, companies…
Addressing the Challenges of Adopting AI in Healthcare
AI in healthcare is one of the fastest-growing landscapes for machine learning innovation companies. While today’s CAD technology was developed to…
Investing in Family Offices: Growth of Ultra-High Net Market Puts Tech Decisions in Spotlight
The number of ultra-high net worth individuals continues to climb. According to Knight Frank’s “The Wealth Report 2021,” this group will increase…
How the Delayed Adoption of Conversational Commerce is Actually a Good Thing
Coined by Chris Messina (the creator of the hashtag) in a post he wrote back in 2015, Conversational Commerce, or cCommerce, is the evolution of the…
Back to the First Screen: The Rise of Local Broadcast TV Advertising
When the internet started entering large numbers of American homes in the mid-1990s, predictions of the inevitable demise of television began almost…
3 Ways AI and Automation Extend Lifespan of Social Media Content
AI and automation are now part of most content marketing technology stacks. Today, any content creator will agree that producing high-quality content…
Future of AI Search: 4 Considerations for SEO Automation
Google’s value proposition for consumers is pretty straight forward - consumers use the search engine to find the most relevant and timely information…
