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Corporate Social Responsibility Related News Releases and Story Ideas for Reporters, Bloggers and…
Following are the latest Corporate Social Responsibility news releases and story ideas available from Business Wire. These recaps, curated by Business…
Findhelp Provides Native Social Care Closed-Loop Referrals With Epic’s Community Referral Network…
Release of Findhelp Native+ in the Epic App Orchard, first social care app to integrate with the Epic Community Referral Network (CRN)
-Findhelp,…
The Balancing Act of Brand Responsibility in Advertising
Brand and social responsibility is big business. It’s highlighted in the news daily, top of the agenda for management, and also starting to take…
What is the 90/10 Measurement Trap, and How Can Advertisers Avoid It?
Ever since the Media Rating Council board halted its support of Nielsen’s national rating service, TV media execs have moved from discussing the…
1plusx Continues Us Expansion With Hire Of Jeb Lambert As New Sales Lead
The latest appointment reinforces progress made in North America by the predictive marketing and data management platform
1plusX, the predictive…
Samba TV Launches iCPM – The First Currency For Guaranteed Incremental Omniscreen Video…
iCPM by Samba TV provides advertisers incremental reach as a performance guarantee combined with rich analytics across linear TV, CTV, mobile, and…
Ad Industry Charts Path Forward On Addressability: Pram Transitions Ami Oversight To Daa, Individual…
PRAM Winds Down Operations Following Release of AMI Policy Framework
The Partnership for Responsible Addressable Media (PRAM) announced the…
New Survey Highlights Key Elements for High-Performing, Customer-Centric Marketing Campaigns
Blueshift, provider of the leading AI-Powered SmartHub Customer Data Platform (CDP), released its "Benchmark 2022: Cross-Channel Marketing" report.…
“The Art of Conversation”: Understanding How Brand Conversations Influence Customer…
Digital marketers are chasing new standards of brand conversation by evaluating how a brand's tone, voice, and language are perceived by clients and…
Fivetran Extends Market-Leading Position; More Than Doubles Revenue in 2021
Multiple acquisitions, customer growth, enterprise-grade product innovations mark a record year
Fivetran, the global leader in modern data…