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Martech
A New Era of Multilingual CX is Here
Communicating effectively with customers in their native language is more than a courtesy; it is an obligation for brands seeking to make their mark.…
AI in Customer Engagement: Marketers Now Use GPT Models for Impactful Outcomes
CleverTap, the all-in-one engagement platform, today released its market research report on “The AI Edge in Customer Engagement”. The report sheds…
AI in Retail: How Retailers Can Drive Unprecedented Personalization and ROI
With AI, we’re on the verge of achieving retail marketing’s holy grail: true one-to-one personalization. This is crucial because recognizing the…
AI, Analytics and SEO: Marketers Chase the Biggest Technologies to Stay Relevant in the Industry
The world's most trusted brands use AI analytics to generate personalized content and messages for marketing and advertising. Despite the popularity…
APAC Social Media Teams See AI as Important in 2024
Nearly 4 out of 10 APAC-based marketing decision-makers plan to increase their social media budget in 2024. Investments in AI tools for social media…
Qualtrics AI Adds Qualtrics Frontline Locations and Frontline Care to Build Deeper Human Connections
New purpose-built apps for frontline staff and AI-powered innovations transform the customer experience for organizations including Hilton and…
Aligned’s AI Co-pilot Helps B2B Sales Teams Close Deals Even in Their Sleep
How do you picture an average tech sales employee?
You typically think of a fresh college graduate embarking on their first “real” post-secondary job…
Ushering a New Revolution in Retail CX: Meet SAP Emarsys AI Product Finder
Leading omnichannel customer engagement platform, SAP Emarsys, announced a new AI-powered tool for retail customer engagement and experience…
Qvest’s NAB 2024 Insights Highlight the Need for Quality AI Translation Solutions
The NAB Show 2024 was all in on AI.
From progress in media and entertainment to projections of what's to come, it was clear that GenAI is the…
Artificial Intelligence and Programmatic Advertising: Taking a Next-level Strategic Approach to…
Thanks to the newly established synergy between Artificial Intelligence and Programmatic advertising technologies, we are witnessing an eye-watering…