Browsing Category
Martech
Qvest’s NAB 2024 Insights Highlight the Need for Quality AI Translation Solutions
The NAB Show 2024 was all in on AI.
From progress in media and entertainment to projections of what's to come, it was clear that GenAI is the…
Artificial Intelligence and Programmatic Advertising: Taking a Next-level Strategic Approach to…
Thanks to the newly established synergy between Artificial Intelligence and Programmatic advertising technologies, we are witnessing an eye-watering…
Transforming Digital Communication with Conversational and Generative AI Tools: AiThority Tech Bytes…
The recent spurt of Conversational and Generative AI tools offers a wide range of applications to users deploying different platforms for Customer…
Qualtrics Launches Three New AI-Powered Suites for CX, EX, and Research
In the modern customer service realm, it's an established norm that a great employee experience (EX) leads to an excellent customer experience (CX).…
Vonage Announces Advanced Gen AI Capabilities to Boost Conversational Commerce
Vonage has announced the launch of generative AI for Vonage Conversational Commerce, powered by Jumper.ai. Leveraging advanced Vonage Gen AI…
Adobe’s Age of Generative AI Research Highlights Acceleration in AI for Marketing, Travel and…
Adobe's latest Generative AI Research has revealed a growing interest among Americans in using AI and related technologies for leisure, travel, and…
Session AI Announces World’s First Solution for Real-Time AI Incentive Optimization
Session AI, the pioneer of in-session marketing, announced AI Incentive Optimization, a real-time AI solution for ecommerce retailers to achieve…
GetResponse Launches AI Email Writing Assistant
GetResponse, a leading global all-in-one email marketing platform, has announced the newest addition to its AI-powered toolset – an AI email writing…
AI-Augmented Workflows: The Future of Creativity and Efficiency in Advertising
The advertising industry is in the process of a complete transformation with new technology available in the traditional creative process. From data…
AI ML in AdTech: How VeraViews Impacts the Global Ad Fraud Identification Industry
The current wave of generative AI (gen AI) is sweeping across all conceivable sectors, including digital advertising. Adtech platforms are relying on…