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Native and Programmatic Advertising
Adshares.net web3 Protocol Disrupts Digital Advertising Market
Adshares.net arrests the negative trends in programmatic advertising, and the AdServer Release Candidate is another important step in our quest to fix…
Yangaroo Partners with Innovid for CTV and Digital
YANGAROO Inc., the software leader in workflow management and media distribution solutions, announced its advertising content management and delivery…
Huobi Launches Ad Posting Feature On Huobi App
Huobi Global announced the launch of its ad posting function on the Huobi app. Advertisers can now create peer-to-peer (P2P) advertisements directly…
IAS Media Quality Report Finds Brand Safety Wins Across The Americas, While Connected TV Ranks As…
Integral Ad Science a global leader in digital media quality, released its H1 2021 Media Quality Report (MQR). Based on trillions of global data…
Adjust Makes Cross-Device Advertising Measurable as Connected TV’s Growth and Popularity Soars
As global Connected TV (CTV) engagement increases exponentially year over year — with CTV users in the U.S. estimated to reach 213 million by 2023,…
Channel Bakers Announces Strategic Partnership With Skai
Global advertising and marketing agency Channel Bakers announced it has partnered with Skai, a leading commerce intelligence platform, to expand the…
Kargo Acquires StitcherAds for $64 Million, Increasing Kargo’s Media Spend to a Combined $550…
The Acquisition Broadens Kargo’s Suite of Products for Retailers and CPG Customers; Expanding Across the Open Web, Facebook, Instagram, Pinterest,…
Nielsen’s New Brand Identity Turns New Chapter in Global Future of Media
Leading advertising technology and data analytics company, Nielsen has unveiled a new brand campaign to reveal its role and purpose of redefining the…
Harnessing the Power of CTV in a Post Pandemic World
Streaming services and CTV have seen a significant boom as a result of the COVID-19 pandemic. Initially, when people were told to stay at home in…
ironSource to Acquire Mobile Advertising and App Monetization Company Tapjoy
ironSource a leading business platform for the App Economy, announced that it entered into an agreement to acquire the mobile advertising and app…