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Native and Programmatic Advertising
Launch of Roku Originals Drives Record Two-Week Streaming Period for The Roku Channel
Roku Originals Fuel Robust Engagement on The Roku Channel in the U.S.
Roku, provided an update on the recent launch of Roku Originals. In late May,…
TripleLift & GroupM Join Forces To Drive Ad Spend To Minority-Owned Publishers
Effort Directs Programmatic Ad Dollars To Black, Latinx, AAPI and LGBTQ+ Owned Companies
TripleLift, one of the fastest-growing ad tech companies…
Mediavine’s Ad Technology Enables Passing All Three Core Web Vitals at Google’s Launch
1,500+ Publishers Meet Google's Page Experience Criteria While Running a Full Suite of Ads
Mediavine, the largest exclusive full-service ad…
VidMob Launches Brand Governance for Marketers to Improve Consistency of Brand and Performance of Ad…
Intelligent Creative Platform Enables Teams to Measure, Score and Multiply Creative Impact across Every Region and Digital Touchpoint
VidMob,…
EY Announces Justin Wineburgh of Alkemy X as an Entrepreneur Of The Year 2021 Greater Philadelphia…
Ernst & Young LLP (EY US) announced that President & CEO Justin Wineburgh of Alkemy X was named an Entrepreneur Of The Year 2021 Greater…
Xandr Launches New Guide Exploring the Future of Identity
“Shaping the Future of Identity” provides guidance for buyers and sellers preparing for a future without third-party cookies
Xandr, AT&T’s…
Kubient Continues Rapid Growth, Adds Mike Gavigan and Mark St. Amour to Sales Team
Previously at Advisio Solutions, Mike Gavigan and Mark St. Amour, Join Kubient to Expand and Strengthen Brand, Agency and Publisher Partnerships…
According To APR’S Global Trends Report, Brands Must “Challenge Everything” To…
Advertising Production Resources (APR) - a content creation optimization consultancy that oversees more than $1B+ in global annual production spend -…
Trap Music Museum Celebrates Black Culture & Life in its First Weeklong Juneteenth Celebration
B.A.M! Creative (Branding, Advertising & Marketing) in conjunction with Trap Music Museum (TMM) will commemorate African-American freedom &…
New DISQO Research: Contaminated Data in Siloed Campaign Measurement Threatens Brand ROI
DISQO’s cookieless, fully-permissioned, first-party view of consumers’ online behaviors uncovers cross-platform activity and the inaccuracy of…