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Native and Programmatic Advertising
Comscore Expands Into Out-of-Home Measurement
New memberships with leading OOH organizations reinforce Comscore's mission to track consumers across all screens
Out-of-home (OOH) advertising…
Eskimi and Anzu Partner to Offer Programmatic, Blended in-Game Advertising to Brands Across the…
Anzu.io, the world’s most advanced in-game advertising platform, announced a partnership with Eskimi, a full-stack programmatic and data platform, to…
MNI Targeted Media Introduces Proprietary Bookazine Cover Wrap Ad Format
MNI launches Reimagine campaign leveraging the new format
MNI Targeted Media (MNI), a division of the Meredith Corporation and its targeted media…
Samba TV and 605 Partner to Create an Unparalleled Omniscreen Addressable TV Footprint
The Exclusive Partnership Provides a Targeting Solution for Connected TV, Over-the-top, and Linear Audiences at Scale
Samba TV, a global…
Revcontent Expands to Brazil, Offering Competitive Revenue to Publishers and Premium Inventory…
Revcontent drives the next stage of its global expansion efforts to Brazil, bringing much-needed diversity and competition to the region.…
Vevo Music Videos Now Available in FreeWheel’s Strata Platform
Vevo-Strata integration provides local ad buyers with new access to highly sought-after audiences (18-49) to augment reach of traditional TV
Vevo,…
NewsGuard Announces ‘Responsible Advertising for News Segments’ Menu
Fully transparent RANS tools enable CEOs, CMOs and ESG board committees at companies that make Corporate Social Responsibility a priority to stop…
BeOp Launches In U.S. to Help Brands Navigate Cookieless Advertising
The French conversational advertising leader’s westward expansion comes at an opportune time as advertisers grapple with increasing privacy…
Rakuten Advertising Appoints New Leaders For North America And International Markets
Industry Veterans Anthony Capano and Rakhee Jogia Named as North America Managing Director and International Managing Director
Rakuten Advertising …
Vibenomics Expands Board With Holding Company Media Veteran
Leading Audio Out-Of-Home advertising platform appoints Tricia Lasky as newest board member for unparalleled industry expertise
Vibenomics, a…