Native and Programmatic Advertising

TripleLift, one of the largest advertising technology platforms in the world, announced it has signed a definitive agreement to receive a majority…

Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact Inskin Media, which…

Encompass Digital Media, Inc. of Atlanta, Georgia, USA, has selected and deployed 'Alice', the new broadcast cloud integration platform from Ideal…

Hi Lisa, please tell us about your current role and how you arrived at IAS? I joined Integral Ad Science (IAS) as CEO in 2019, where I lead an…

2020 was supposed to be a transformational year for the mobile advertising industry. While it did indeed end up being transformational, it was in ways…

AcuityAds Holdings Inc., a leading technology company that enables advertisers to connect intelligently with audiences across digital advertising…

New industry initiative equips advertisers, agencies and publishers with guidance on CLS, LCP and FIP under Google’s new Web Vitals changes for…

Global advertising technology leader The Trade Desk announced that Susan Vobejda plans to step down as its Chief Marketing Officer. Ms. Vobejda has…

Seed+ Round Led by Newark Venture Partners Podsights, the leader in podcast advertising attribution, announced the close of a $4M…

 TVSquared has been onboarded by SpotX, the leading global video advertising platform, as a preferred measurement and attribution partner to power…