Native and Programmatic Advertising

Publishers understand the revenue opportunities with Prebid, but see huge room for growth OpenX released the findings of a recent survey that…

Havas Media Group (HMG), the media experience agency, announces that it has partnered with social display leader Spaceback to bring the creativity of…

Platform creates unique advertising and content opportunities, increasing revenue per session by 50% for publishers Kargo, the leader in mobile…

Fourth Annual Future of Video: OTT, Pay TV, and Digital Media Virtual Conference to Explore Expansion of OTT Video Services, Churn Rates, and…

15-second Ads Hit All-time Low and Premium Publishers Regain Lead over Media Aggregators  Extreme Reach (ER), the complete asset management…

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced that Comscore Senior Vice President John…

Leading in-game advertising specialist Adverty AB announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game…

Facebook ad reach jumped 96% in North America and 30% globally, with year over year comparisons showing ad spend will likely continue to climb into…

Anzu.io, the world’s most advanced in-game advertising platform, is pleased to announce the appointment of Josh Schmiesing as a strategic advisor. A…

Conversion From Banner to Native Ads Yields Improvements on ±7,800 Publisher Sites Mediavine, the largest exclusive full-service ad management…