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Native and Programmatic Advertising
Forging Digital Transformation Together: Matter Named AOR For Tricentis for Its History of Industry…
World’s Leading Enterprise Application Testing Platform Signs Integrated PR Agency, Citing Its Proven Media Prowess and Start-up Fluency
Matter…
Channel Factory Boosts Leadership Team, Promoting Jed Hartman to US President and Appointing Jeremy…
Channel Factory, the global brand suitability and ad performance platform for YouTube is adding to its leadership ranks as part of its US growth and…
Comscore and Hive Analyze Marketers’ Game Plans for Connecting with Their Audiences
Shake-up in big game advertising results in fewer new product announcements, while league and broadcast sponsors earn more time on screen with fewer…
World Cricket Championship Inks E************* With Israel-Based in-Game Ad Solution Provider Anzu…
Nazara’s subsidiary, Next Wave Multimedia Pvt Ltd., exclusively partners with Israel-based Anzu with the aim to bring advancement in blended in-game…
CommerceIQ Closes 2nd Year of Triple-Digit Growth Fueled by Growth of Amazon Advertising
Ecommerce Channel Optimization Company Bolsters Leadership Team with Former Kantar EVP and Nestle, Colgate Palmolive Brand Exec as VP of Customer…
Magnite to Acquire SpotX
Deal Creates Largest Independent CTV & Video Advertising Platform
Magnite, the largest independent sell-side advertising platform, announced that…
Nielsen Reaches Agreement With Trio Of Agencies: Active International, Ad Results Media, And Oxford…
Service provides insights matching podcast listeners with their buying habits
Nielsen announced that Active International, Ad Results Media (ARM),…
CloudCommerce Reports Further Artificial Intelligence (AI) Success
The Company’s AI-enabled SWARM solution performs for a large B2B Client
CloudCommerce, Inc. (CLWD), a leading provider of digital advertising…
Advocado Reimagines Real-time, Cross-media Advertising With Major Updates to Data Management…
New Capabilities and Ease of Access Will Fuel Advanced Advertising Performance on Every Platform and Screen
Advocado, a cross-media data management…
Sinclair Broadcast Group Signs Multi-Year Renewal Deal With Taboola
Integrates Taboola’s Mid-article Video Placements to Drive Revenue and Optimize Engagement
Taboola, a global leader in powering recommendations for…