Native and Programmatic Advertising

New first-to-market solution will offer an exclusive brand lift guarantee on key performance indicators LoopMe, the leading outcomes-based digital…

ZW Data Action Technologies, Inc., an integrated online advertising, precision marketing, data analytics, and other value-added services company,…

Lamar Advertising Company, one of the largest outdoor advertising companies in the world, and the Federal Emergency Management Agency (FEMA) announced…

MediaMath SOURCE Digital Media Ecosystem Now Available Globally MediaMath, acclaimed independent advertising technology company for leading brands…

Integral Ad Science (IAS), the global leader in digital ad verification, released its 2021 Industry Pulse Report. Surveying over 200 ad industry…

Canopy has announced the launch of Canopy IQ, an AI-powered, market-leading analytics and cross-channel attribution platform. Canopy IQ has made…

Adzerk, whose APIs help clients build custom digital ad platforms, has raised $11 million in funding as part of a Series A round. With the new…

Offer Brand-Safe Programmatic UGC Advertising with 1,000 Premium Publishers Centro, a global provider of advertising technology, announced an…

McCarthy Will Oversee Marketing and Communications Strategy in Company’s Transformation to a Commerce Media Platform Criteo S.A., the global…

Advertising in Pharma trends has evolved significantly since the infantile days of Native and Programmatic technologies. Today, pharma companies are…