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Browsing Category
Native and Programmatic Advertising
Verizon Media Launches Unified ID Solution “Verizon Media ConnectID”
Built for the cookie-less future of digital advertising, powered by nearly 900 million direct consumer relationships, a diverse ID graph, and a…
Primis Launches Contextual Advertising and Audience Extension
Video discovery platform Primis (a part of Universal McCann and Interpublic Group) is announcing two exciting new technologies that will provide…
Casual and Hyper-Casual Mobile Games Driving Shift Towards Immersive InGame Advertising
New paper reveals key mobile game developer monetization strategies for 2021
Immersive in-game advertising, where non-interruptive brands ads are…
Snapchat’s AR Advertising Technology and WIMI AI Algorithm SDK Give Birth to a New Social Media…
Tailor Insight, the fintech market research organization, recently released a research report “Snapchat AR advertising technology and WIMI AI…
ads4change, First Digital Advertising Platform for Social Enterprises and Non-Profits, Announces…
With More than $20M Committed in Digital Ads, ads4change Offers Affordable Access to the World’s Top Websites; Helps Cause-Related Organizations…
ThumbStopper Donates Advertising Costs and Services to Local Businesses for Small Business Saturday
In support of Small Business Saturday, ThumbStopper will be donating their social advertising expertise to a select group of retailers to increase…
Samsung Ads Extends Its European Programmatic Offering, Giving Advertisers Access for the First Time…
Programmatic TV buyers can reach audiences on Samsung TV Plus, a free, ad-supported streaming service, allowing brands to run full-screen, in-stream…
Comcast RISE Awards Over 700 Black-Owned, Small Businesses with Marketing and Technology Resources…
Multi-year Program Opens Eligibility to Small Businesses Owned by Black, Indigenous and People of Color
Comcast Corporation announced the first…
Study: Digital Hologram ARAdvertising vs. Traditional Advertising in 5G Era
How WIMI’s Hologram AR advertising technology is changing the industry
Antiprohense, a market research organization in Hong Kong, recently released a…
Pattern89 Reveals the 2021 Ad Creative That Will Work Best
Analyzing over 200 billion data points, Pattern89 predicts what imagery, video, colors and copy will perform best for advertisers next year…