Native and Programmatic Advertising

IP blocking offers little to no protection against real-world click fraud Click fraud is a massive problem, stealing tens of billions of dollars from…

Prizeout Corp. (Prizeout), an innovative ad-tech company that works with businesses to turn withdrawals into a growth solution, announced the launch…

Phoenix-based Colling Media, one of the fastest-growing advertising agencies, has partnered with Rosendin Electric to take a stand against the labor…

Leading ad operations platform gearing up to upscale global operations by showcasing its product at a large-scale trade show in London Adriel, an…

Every year, brands spend billions of dollars in their advertising campaigns. A majority of the brands are unable to fully justify the impact of their…

Tunnl's audiences, including political and issue advocacy segments, are now available in Cadent Aperture Platform across OTT/CTV, addressable TV, and…

Mindworks by Mintegral recently announced updates to Playturbo, its self-service element-based creative production platform for playable ads. The…

New strategic advisor Tom Simpson partners with Anzu to help with its continued expansion into the Asia-Pacific Region Anzu.io, the world's most…

The leader in the attention space uncovers the dynamic relationship between creative, context and attention as marketers continue seek more accurate…

Partnership raises the bar for privacy-conscious identity and precise audience reach at scale, enriching MadHive’s proprietary CTV device graph with…