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IpLContent Provides Intuitive Content Layout for Foldable Smartphone Users

Smartphones are constantly evolving, but apps don’t always keep up. Smartphones can display content in portrait or landscape mode, but some apps—like Instagram, Snapchat, or TikTok—only work in portrait mode. If you try to rotate your screen, you’ll just be looking at a sideways app!

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Users want their apps to provide an intuitive user experience. But multiple screen orientations make that a challenge—how can apps look good and still make sense in different screen modes? Those challenges are only complicated with the increasing popularity of foldable smartphones like the Samsung Z Fold, Samsung Z Flip, and the Microsoft Duo, which have even more screen size variations. Switching between screen orientations and sizes should be seamless and intuitive, the user shouldn’t lose their place, and corresponding text and images should stick together.

IpLContent, an affiliate of IpLearn, presents its patented technology to address this issue and more. Our technology keeps content together that should stay together, like text and accompanying video, and newly lays out the content when a user switches to a new screen mode—all done in the smartphone.

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Say you’re watching a live-streamed soccer game with captions on an expanded Samsung Z Fold. You want to keep watching the game and reading the captions, but also see player stats at the same time. With our technology, you can rotate the screen, and our technology provides the user a new layout, with the game and captions set just above the desired player stats.

Or maybe you’re watching your favorite creator demo a product on an unexpanded Microsoft Duo. If you expand the smartphone, you can keep watching the video while also peruse product details, customer reviews, and social media posts. This way, our technology provides users a richer mobile shopping experience.

IpLContent’s technology is a must for any foldable device: no matter the screen’s shape or size, our technology lays out content in an intuitive, user-friendly way, with the process done in the device. With these creations and more, IpLContent strives to provide innovative, market-driven ideas and user-friendly technologies.

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 [To share your insights with us, please write to sghosh@martechseries.com]

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