Amazon Is Matching Donations from Customers Toy for Toy
Amazon celebrates Giving Tuesday by launching an easy way for customers to donate a toy to a child in need this holiday via Alexa and Toys for Tots. Customers simply say, “Alexa, donate to Toys for Tots,” and they will be presented with a reasonably priced item appropriate for kids across a broad range of ages directly from the Toys for Tots Charity List. After the customer confirms the order, Amazon ships it directly to Toys for Tots, creating a seamless path for easy holiday giving. Customers will be able to donate through the end of the year and Amazon is matching donations toy for toy.
Deliver a smile to a child in need this holiday with Alexa and Toys for Tots. Simply say, “Alexa, donate to Toys for Tots”
“Alexa provides an easy way to give back this holiday season enabling customers to donate an item to Toys for Tots in less than 60 seconds,” said Chuck Moore, VP of Alexa Shopping. “This time of year is made brighter by the generosity of others. With Alexa Shopping, we want to make all kinds of shopping more convenient, whether you are shopping for yourself or for the wider community. We are pleased to help support Toys for Tots with Alexa.”
Read More: Atlas Protocol Joins IAB Tech Lab Blockchain Working Group
This is the first time customers are able to donate an item to a charity using Alexa, adding to the existing option customers have of making monetary donations to a range of charities using Alexa. Toys for Tots has curated their Charity List with items such as iconic Mickey and Minnie plush toys, Nerf footballs, Monopoly games and more. Your tax deductible donation will go to a child in need, delivering smiles for the holiday. In addition, Alexa provides tracking and delivery updates to the customer, letting them know their gift arrived safely. Customers can either ask “Alexa, where’s my stuff?” to find out the delivery status of their gift or sign up for Alexa Shopping Notifications to have Alexa let them know when their Amazon order is successfully delivered.
Read More: Fastly’s Global Momentum Continues as Today’s Most Important Brands Adopt Edge Computing at Scale
“We are so excited to see how many faces will light up after receiving a toy via Alexa this holiday season,” said Pete Osman, President and CEO of the Marine Toys for Tots Foundation. “Our primary goal is to help bring the joy of the season and send a message of hope to America’s less fortunate children. If we can be part of an easier way for people to give back and donate this holiday season, we’re on board! We are grateful that Amazon embraces our mission and is utilizing its unique shopping innovations technology to help us achieve our goal.”
Read More: Interview with Joe Dumoulin, CTO & Innovation Officer at Verint Intelligent Self-Service
