Freeze Tag Launches Advanced ZeeOps Missions For Munzee Community
Freeze Tag, a leading creator of location-based mobile social games, has launched a new over-the-air update of the Munzee app that focuses on ZeeOps, story-based missions that players can complete to earn rewards and special bonuses. The new update focuses on streamlining player onboarding, increasing daily activity, and offering more in-app purchase options.
Alongside free daily ZeeOps missions that encourage players to participate in Munzee every day, the latest update has also revealed a new Secret Operations system featuring more advanced gameplay. Players can now purchase access to limited edition missions using the game’s in-app currency, Zeds. By completing missions, players can earn unique game pieces, achievement badges, and more.
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“We’ve always said Munzee is about playing your way,” said Rob Vardeman, President of Freeze Tag. “While Clan Wars gives players the opportunity to work together for rewards, ZeeOps gives players the opportunity to be rewarded for their solo efforts.”
Secret Operations are sets of missions developed around a short storyline directed toward more advanced players. Mission requirements and rewards are chosen thoughtfully to fit within the context of that storyline. Starting with “Operation: WatchE.R.” in January, Freeze Tag has committed to developing several Secret Operations throughout the year. These themed operations will coincide with holidays and other events relevant to the Munzee player base.
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Players can locate this new content through the ZeeOps Hub in the lower right hand corner of the app’s main screen. This section allows players to see their Daily Mission requirements, and follow their progress on Secret Operations. Freeze Tag expects the changes to ZeeOps will lead to improved retention, and offer players new ways to spend Zeds within the app.
ZeeOps is an advanced system that tests the skills of players through structured gameplay. The mission-based system guides players to focus on performing specific actions in the game, or hunting down specific munzee types. Upon completion, players can receive ZeeOps-exclusive game pieces, in-app-currency, or any other items available in the game.
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