HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, announced one of Twitch’s most popular streamers Tim “TimTheTatman” Betar as the latest global brand ambassador to join HyperX. Betar has been streaming on Twitch since 2012 and with nearly seven million followers he currently has one of the top followed channels. As a HyperX Hero and ambassador, Betar will participate in a variety of HyperX brand storylines and marketing activities, including virtual streams and developing original content creation.
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“I love how HyperX always puts the gaming community first and upcoming projects that we are working on for the tatmanarmy are super exciting.”
“I’m looking forward to this partnership with HyperX,” said Betar. “I love how HyperX always puts the gaming community first and upcoming projects that we are working on for the tatmanarmy are super exciting.”
As one of the longest-tenured streamers on Twitch, Betar is currently at the forefront of gaming through his innate ability to connect with others. With a hilariously loud personality and propensity to make people laugh, Betar keeps viewers entertained as he plays various titles, including Call of Duty, Fortnite, Overwatch, Counter-Strike, World of Warcraft, Fall Guys, and much more.
“HyperX is thrilled to welcome TimTheTatman into the HyperX brand ambassador family,” said Khoi Nguyen, influencer marketing manager, HyperX. “We look forward to creating authentic gaming experiences with TimTheTatman and the tatmanarmy.”
As a HyperX brand ambassador, Betar will receive the HyperX Hero’s treatment, including his own hero illustration inspired by his gaming persona. He joins a line-up of internationally recognized talent on the HyperX roster, including football player JuJu Smith-Schuster, basketball player Gordon Hayward, ice hockey player Filip Forsberg, international soccer player Dele Alli, professional race car driver Sage Karam, and more than 25 global streamers and influencers in the HyperX family.
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