Overwolf Invests in HUGE! Play and Announces Partnership to Bring New GameBud Animatronic Smart Tech to PC Games

Huge! Play Inc., a global, direct-to-fan premium play company, announced an investment from Overwolf and a partnership that will enable GameBud – the world’s first talking-animatronic game-connected character – to integrate directly into PC Games. GameBud takes beloved gaming characters and personifies them in 3D as characterized game gear that connects and interacts with players in real time. By using Overwolf’s real-time game telemetry, GameBud technology will now easily be integrated into PC games.

Overwolf, the all-in-one platform that enables creators to build, distribute, and monetize in-game apps and mods, currently serves over 87K creators and 20 Million gamers worldwide and has over 15B app and mod yearly downloads. “GameBud adds a new element of fun to the gaming experience because it acts as a live shoutcaster and comments in real-time on your gaming. It also supplies live gameplay support in the form of audio that can coach, give hints, and analyse your game. This only scratches the surface of what can be done with GameBud. We are excited to support the experienced and talented team behind GameBud as they bring this new product to the PC Game market through the Overwolf platform,” said Overwolf CEO and Co-Founder, Uri Marchand.

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Kevin Mowrer, Co-CEO and Founder of Huge! Play said, “Our partnership with Overwolf means that we now have the ability to link GameBud with many of the world’s biggest PC games, and our new GameBud products can seamlessly integrate and react real-time to gameplay in a whole new ecosystem of beloved games. The opportunities are truly countless with GameBud products. Gamers can expect to see the GameBud partnered with some of the worlds most popular PC games next year, and in the years to follow.”

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