Simplicity Esports and Gaming Company, announced that it submitted its initial application with supporting documentation to Riot Games, for the purpose of purchasing a franchise in Campeonato Brasileiro de League of Legends (“CBLoL Brazil”). Simplicity Esports has one of the top teams in CBLoL Brazil with over 1.6 million social media followers, playing under the Flamengo Esports brand. The Flamengo Esports team won the 2019 CBLoL Brazil Championship and went on to compete in the World Finals in Europe against more than a dozen teams from multiple regions around the globe.
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Jed Kaplan, CEO of Simplicity Esports, stated, “One of the primary goals we established for Simplicity was to obtain a League of Legends® Franchise. Our application filed with Riot this week firmly puts us on the path to franchise ownership. We have been thoroughly impressed with Riot’s stewardship of the CBLoL, and would be honored to become long term partners as a Member Team. A couple of years ago, I read in the Sports Business Journal that the League of Legends® World Finals had more viewers than the Super Bowl, and I knew that was where we needed to be. Franchise ownership furthers our goal of making Flamengo Esports the top esports organization in Latin America.”
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