Investor engagement platform and stock perks startup TiiCKER announced a multi-year media and events sponsorship of Xtreme Fighting Championships, Inc., the first publicly traded international mixed martial arts organization. TiiCKER becomes the Official Shareholder Perks Sponsor of the XFC in a deal designed to enhance fan engagement and reward shareholders of all public company brands for their loyalty.
“Partnering with the fastest growing MMA league in one of the world’s fastest growing sports hits our marketing goals and also our mission to help brand lovers discover the perks of ownership,” said Jeff Lambert, founder and CEO of TiiCKER. “The XFC and TiiCKER are all about rewarding their fans, and we also love the diversity of the XFC audience, many of whom are often overlooked by other financial services or investing platforms. We’re excited to join Team XFC and to help their fans to discover rewards and perks, whether it’s consigning their next car with CarLotz or investing in their home-delivery vehicle maker Shyft Group or buying a piece of the XFC.”
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TiiCKER went live in July 2020, followed by its iOS app launch in November 2020, and has since created a new industry – shareholder loyalty – by partnering with major brands and public companies to build and grow the first verified stock perks and retail investor engagement platform. TiiCKER provides its growing community of consumer shareholders unique access to shareholder perks, commission-free trading, a Shareholder Store offering, and original content and brand insights, empowering America’s 130 million retail investors to discover and engage with the public company brands they love.
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The multi-fight, mixed media TiiCKER partnership debuts alongside XFC 45 and the XFC Young Guns Tournament on August 6 and will be broadcast live in 80 million households on Fox Sports2, Fox Deportes and XFCTV.
“The XFC is thrilled to work with such a rapidly growing and innovative technology platform like TiiCKER, and they share our vision for converting brand champions – or in our case fans and fighters – into shareholders,” said Steve Smith, XFC CEO. “We’re excited for the opportunity to share all of the benefits of being a TiiCKER user with our fans and to introduce TiiCKER members to the XFC.”
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