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How to Stop Dieting Forever: Fitly Launches SmartPlate, the World’s Most Intelligent Plate

After many years of research and development, Fitly is excited to announce the launch of SmartPlate: a food tracking device and app that achieves 99% nutrition accuracy by relying on highly precise scales, artificial intelligence, and the latest food recognition technology.

We’ve ALL been there: another app, another diet, another trend that promises to help you lose weight and keep it off for good this time! But then what happens a week, a month, or a few months later? We find ourselves right back where we started, looking for another strategy to achieve our health and fitness goals. We think, “there’s gotta be a better way.”

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SmartPlate was created to help users take charge of their nutrition for good. No more guesstimating calories. No more tedious and boring food journaling. SmartPlate’s easy-to-use system tracks your diet for you 4 times faster and 65 times more accurately than all calorie and carb counting apps. Users simply load their plate and take a photo of their meal to receive nutritional information within just five seconds. And let’s be honest, we’re all taking pictures of our food these days anyway!

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SmartPlate was created with elite athletes in mind, but whether you’re an athlete, a CEO, or a parent that needs to keep up with their kids, eating for peak performance can apply to just about everyone.

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Legendary coach, author, philanthropist, and speaker Tony Robbins has partnered with SmartPlate and praises its accuracy and extensive database. SmartPlate recognizes over 1,500 foods, more than 1 million packaged food barcodes, and even 90% of US restaurant chains. It also provides personalizable recipes and meal plans. All nutritional information can be added to a food journal or synced with any wearable device.

Thanks to the early support of amazing backers on Kickstarter and Indiegogo, SmartPlate is able to offer users a simple way to create lasting change. Especially in 2020 when over 110,000+ small businesses in the U.S. did not survive the pandemic, the SmartPlate team is humbled and beyond grateful to start fulfilling their mission “to create a healthier world by bringing SmartPlate to every kitchen.”

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