Alucio Releases Enhanced Analytics Module for its Beacon Scientific Exchange Platform

Alucio, a fast-growing provider of cloud-based software for the life sciences industry, announced a new and improved reporting and analytics module within Beacon. This updated version allows for additional data and insights, and greater information accessibility to various business audiences, elevating strategic decision making within life science companies. Beacon is a modern content activation and HCP engagement platform built specifically for Medical Science Liaisons (MSLs), Medical Affairs professionals and Market Access teams.

In addition to managerial reporting, a primary advancement in this new release is the availability of individual engagement data and insights for distributed field team members. The extra analytics depth offered in this novel, personalized suite of reports includes data related to engagement history, content usage and distribution, document downloading and sharing (both by external and internal audiences), and more detailed slide level utilization.

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These deeper slide level insights also support content authors and managers alike. More granular slide use and viewing metrics that go beyond document level can help these leaders better understand content utilization rates and field team feedback to improve future medical content development efforts.

Meanwhile, business excellence and operations leaders within life science companies gain enhanced omnichannel and adoption insights with this upgrade. More specifically, this new module provides detailed, session-based user activity analyses across multiple Beacon instances including virtual, desktop, and tablet. Beacon’s smart design also ensures that actual customer engagement data is segregated out from internal training data to provide much more reliable reporting metrics.

“Continuing to update Beacon’s analytics and reporting capabilities is a key part of our ongoing product strategy given the importance,” said Lauren Keyes, Director of Product Management at Alucio. “We are committed to addressing evolving customer data and information needs with a thoughtful, user-centric approach.”

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