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NetNordic to Provide Airties Smart Wi-Fi Portfolio to Broadband Operators Across Nordic Region

NetNordic, a leading Nordic system integrator, and Airties, the most widely deployed supplier of managed Wi-Fi solutions to service providers globally, announced a new strategic relationship to serve broadband providers throughout the Nordic region.

NetNordic will offer Airties’ award-winning portfolio of Smart Wi-Fi products through a strategic reseller agreement that provides sales and technical support to local broadband service providers. Specifically, NetNordic will offer Airties’ smart Wi-Fi software for home gateways (Airties Edge), cloud-based management platform (Airties Cloud), companion app (Airties Vision), and Wi-Fi 6 Mesh Extenders to provide enhanced home Wi-Fi and connectivity experiences to consumers.

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“NetNordic is one of the most well-known system integrators throughout the region, and we’re delighted to partner together to serve the dynamic needs of the Nordic region,” said Philippe Alcaras, CEO of Airties. “Operators everywhere recognize the need to manage the home Wi-Fi experience for their customers and deliver a new class of service. Together, Airties and NetNordic are here to help them make it happen.”

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“Airties is renowned for providing home Wi-Fi and connectivity solutions to leading broadband service providers globally, and we are very proud to work with them to expand that reach even deeper throughout the Nordic market,” said Jarl Øverby, Group CEO at NetNordic. “From their advanced software solutions to their latest Wi-Fi 6 devices, we look forward to offering Airties’ portfolio to operators across the region to deliver exceptional home Wi-Fi to subscribers.”

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The growing demand for enhanced connectivity and the ‘enterprisation’ of the home are some of the key factors for this new agreement between NetNordic and Airties. According to a recent survey commissioned by Airties, consumers strongly prefer their broadband operator take the lead in ensuring a quality Wi-Fi experience, with 80% saying they would rather their broadband subscription include home Wi-Fi networking gear instead of purchasing it themselves through retail. In addition, 71% of consumers expect to continue working from home post-pandemic and 58% would consider upgrading to a faster tier of Internet service if bundled with whole-home Smart Wi-Fi.

Airties Edge is Smart Wi-Fi software that intelligently directs consumers’ devices (laptops, tablets, smartphones, game consoles, IoT, smart home devices, etc.) to the best available channel and band (2.4GHz and 5GHz), based on real-time network conditions. Airties Cloud orchestrates Wi-Fi across homes, optimizing operator gateways and extenders in real-time to ensure a better quality of experience for consumers, while providing insights on connected devices. It also allows operators to address evolving consumer needs, such as cybersecurity, through a suite of digital services. Airties Cloud now actively manages more than 33 million homes and supports more than 646 million actively connected devices across the globe.

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[To share your insights with us, please write to sghosh@martechseries.com]

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