Salesforce Positioned as a Leader in Gartner Magic Quadrant for Digital Commerce for Seventh Consecutive Year
Salesforce the global leader in CRM, announced it has been named a Leader by Gartner Inc. in its 2022 Magic Quadrant for Digital Commerce. It is the seventh consecutive year that Salesforce has earned the recognition.
Top Artificial Intelligence Insights: Could Instances of NLP Bias Derail AI?
Salesforce was recognized as a Leader in this Magic Quadrant report based on its “Ability to Execute” and “Completeness of Vision.”
“There is no shortage of digital shoppers in today’s world,” said Scot Gillespie, GM of Salesforce Commerce Cloud. “We believe Commerce Cloud empowers businesses to build the flexible, personalized commerce experiences that these shoppers want across every touch point on a highly trusted and scalable platform.”
Gartner defines a digital commerce platform as “the core technology that enables customers to purchase goods and services through an interactive and usually self-service experience. The platform provides necessary information for customers to make buying decisions and uses rules and data to present fully priced orders for payment.”
Commerce Cloud helps companies around the world build a personalized experience around their customers across every channel — all with a secure, trusted, and highly scalable platform that allows for the flexibility needed to adapt to market shifts.
Latest Aithority Insights: AiThority.com to Attend The Character of AI – A Technology Ethics Conference (Virtual)
Businesses grow on Commerce Cloud because it’s a complete platform built for the entire connected customer journey, offering AI capabilities, a 360 degree view of every customer, the Salesforce partner ecosystem, and more. These features, along with integrations with Marketing Cloud, Service Cloud, Order Management, Salesforce Payments, and Experience Cloud, offer businesses better personalization, marketing, content management, customer service, and last mile capabilities that help them drive loyalty at every touchpoint throughout the shopper’s journey.
In the last year, Commerce Cloud also unveiled Commerce Marketplace following its acquisition of Atonit, expanded Commerce for Social offerings, and released Composable Storefront. Additionally, Salesforce added to its B2B commerce offerings with Einstein AI recommendations and additional D2C functionality, and introduced new Order Management innovations
AI ML in Marketing: AI and Big Data Analysis Used to Find Brands’ Emotional Connection
[To share your insights with us, please write to sghosh@martechseries.com]
Comments are closed.