Transflo Welcomes Michael Southworth as Company President

Technology veteran to lead Transflo’s continued push for industry-wide digital transformation

Transflo, a mobile and cloud-based technology provider for the transportation industry, announced the appointment of Michael Southworth as the company’s president. Southworth will leverage a deep background in artificial intelligence and automation technologies to reinforce Transflo’s digital transformation initiatives for the supply chain.

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Southworth joins Transflo during a critical time in which the essential nature of the trucking and logistics industries has been magnified due to the coronavirus pandemic. In his position, he will play a key role in advancing Transflo’s market-leading mobile and data intelligence solutions and driving commercial initiatives to scale the business. Prior to joining Transflo, Southworth led the Intelligent Self-Service business at Verint Systems where he focused on developing conversational artificial intelligence and advanced analytics solutions to improve customer engagement and reduce fraud.

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“Michael’s deep expertise in emerging technology and mobility provides the perfect puzzle piece that Transflo needs to transform the supply chain for the twenty-first century,” said Transflo CEO Frank Adelman. “We are thrilled to have him join our leadership team and advance the company toward a streamlined, digital future.”

Transflo recently joined forces with Microdea, a leader in document management and workflow automation solutions for the transportation and logistics industry. The merger helps support the fast-growing demand for digitized workflows within the transportation supply chain.

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