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Key Takeaways From ON24- Marketing Predictions

To generate quantifiable company development, the ON24 Digital Experience Platform simplifies the process of creating, scaling, and customizing engaging experiences. The most effective webinar software increases participation from your target demographic and boosts sales. The San Francisco-based business ON24, Inc. promotes webcasting and virtual event/environment technologies through its products and services.

 

Why Is ON24 Famous?

The majority of ON24 users are American and work in the computer software sector. Businesses ranging from 1,000 to 5,000 employees and with annual revenues of over $1 million typically utilize ON24.On24, a webinar marketing platform, you can engage customers, qualify leads, and generate demand. Virtual training, talent development, and town hall meetings are some of the other uses for the ON24 product range. The three biggest segments of ON24 customers by industry are financial services (6%), information technology and services (11%), and computer software (16%). The United States accounts for 70% of ON24’s clients, while the United Kingdom accounts for 7%. About 22% of the customers using ON24 are small businesses with less than 50 employees, 40% are medium-sized businesses, and 38% are major businesses with more than 1000 employees.

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Read: How to Incorporate Generative AI Into Your Marketing Technology Stack

This webinar was held on 19th January 2024.

You will learn how to:

  • Personalize webinars for target audience segments
  • Turn key moments in your webinars into new videos
  • Create virtual versions of in-person forums

The future is now, are you ready?

1. Digital Experiences Will Get Easier and Faster to Produce

 

 

2. Digital Experiences Will Scale for the many…but Become Personalized for the One

3. AI Will Turn One Digital Experience Into an Entire Multi-Channel Campaign

 

4. Marketers Will Evolve From Point-in- Time Experiences to Continuous Journeys

 

ON24 facilitates hybrid-audience participation, allowing both online and offline participants to share presentations, digital content, polls, surveys, trial/demo requests, and networking opportunities in hybrid-breakout rooms.

It has plethra of events going on every month/week for which you can check its website.

[To share your insights with us, please write to sghosh@martechseries.com]

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